Even in our lives today, this isn't just high school popularity, people are rolling their eyes right now.

These are influencers in your office. There are influencers in every social circle,

entrepreneur circles, everything. There are influencers in there. We just don't think of it as such

because it's a little bit depressing to think like oh gosh we're still doing this.

But there is a lot to be said for these influencers and decision makers and it's not just the person with the highest status.

It's not like at work you might have an influencer that's not a manager or at least not your manager.

It's never going to be the person with the lowest status, but there could easily,

and you see this, you see the show the office, right?

So you remember how Jim was like the office cool guy and everyone liked him but he wasn't the manager in fact the

manager was a joke that's like the point of the show

well you see that in most offices where there's somebody that everyone likes and

very rarely is it the boss. In fact it's usually not.

I'm Srenny Rao and this is the unmistakable creative podcast where you get a window

into the stories and

insights of the most innovative and creative minds, started movements, built

thriving businesses, written best-selling books, and created insanely interesting art.

For more, check out our 500 episode archive

at unmistakable Creative.com. This is a passenger announcement. You can now book your train on Uber and get 10% back in credits to spend on Uber. so you can order your own fries instead of eating everyone

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Jordan, welcome to the unmistakable Creative. Thanks so much for taking the time to join us.

I appreciate you having me back on, man.

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