Listener Favorites: Jay Baer | Spreading Your Message and Mission through Word of Mouth
The Unmistakable Creative Podcast
Srinivas Rao
4.8 • 1K Ratings
🗓️ 23 October 2020
⏱️ 49 minutes
🧾️ Download transcript
Summary
Jay Baer is an award-winning Internet pioneer who helps brands improve their digital marketing and customer experience. In this episode, we get to discuss some of Jay's most helpful methods on applying this in your own life which can be found in his most recent book, Talk Triggers. Jay discusses how to build a word of mouth strategy that will result in you becoming more talkable and in-turn, spread your message and your mission.
Find Jay's latest book here - www.talktriggers.com
To learn more about Jay Baer and his work, visit his website - www.convinceandconvert.com
Listener Tribe
We have our own private social network for listeners of the Unmistakable Creative podcast. You can meet other listeners, discuss episodes, and engage with the creative community! Just visit https://the-unmistakable-creative-podcast.mn.co/ to sign up.
Hosted on Acast. See acast.com/privacy for more information.
Transcript
Click on a timestamp to play from that location
| 0:00.0 | So what I'd like to say is that word of mouth is the most important thing in business for which nobody has an actual strategy. |
| 0:07.0 | So you've got a marketing strategy, content strategy, social strategy, podcast strategy, PR strategy, whatever. But nobody has a word |
| 0:15.6 | of mouth strategy. We just take it for granted. We're just Lase fair about it. And the mistake |
| 0:20.3 | that we make, all of us, and I think actually more so creators than anybody else |
| 0:24.7 | is we assume that competency creates conversation but it doesn't. It's not really people don't talk about good. They talk about different. And so we sort of to work on that thesis and have created a process, a system for helping organizations and companies come up with something |
| 0:46.3 | different that compels conversation. We took that same system that we use on the consulting |
| 0:51.5 | site and put it into a book and that book is talk triggers. |
| 0:54.0 | I'm Srenny Rao and this is the Unmistakable Creative Podcast where you get a window into the stories and insights of the |
| 1:03.8 | most innovative and creative minds who started movements built driving |
| 1:07.4 | businesses written best-selling books and created insanely interesting art. |
| 1:11.1 | For more check out our 500 episode archive at unmistakable |
| 1:14.6 | creative.com. Attention at all passengers. You can now book your train tickets on Uber and get 10% back in |
| 1:30.3 | Uber credits to spend on your next train journey. |
| 1:33.6 | So no excuses not to visit your in-laws this Christmas. |
| 1:38.6 | Trains, now on Uber. |
| 1:40.4 | T's and C's apply. |
| 1:41.3 | Check the Uber app. |
| 1:47.1 | Jay, welcome to the Animestake More Creative. Thanks so much for taking the time to Dray. |
| 1:49.0 | I am delighted to be here, my friend. Thank you and it was great having you on my show |
| 1:52.2 | recently as well. |
| 1:53.0 | Yeah it is my pleasure to have you here so you are back actually for a second time not on the |
| 1:57.9 | unmistakable creative but you were actually a guest back in the days when we were |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Srinivas Rao, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Srinivas Rao and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.