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Good Life Project

Lisa Sugar: The Making of POPSUGAR (and a very good life)

Good Life Project

Jonathan Fields / Acast

Education, Wellness, Self-improvement, Midlife, Health & Fitness, Intentional Living, Personal Growth, Living Well, How To

4.53.4K Ratings

🗓️ 26 September 2016

⏱️ 55 minutes

🧾️ Download transcript

Summary

A child of the 80s, Lisa Sugar grew up obsessed with pop-culture. Little did she know, her childhood fascination would become her career.

Graduating college, Sugar headed into the world of media, and then advertising. She was working her way up the ranks on the media planning side. But a little voice kept calling her to write. So, she started a little website, POPSUGAR, on the side.

At first, she was writing in the evening and weekends, then pretty much any break she could get. What happened next took her breath away. Turns out, her obsession wasn't just her own. And, her voice was landing in a way that had people reading, sharing and coming back for more.

Within a year, more than a million readers were coming to her website, so she quit her job and made POPSUGAR her full-time pursuit. Six months later, with the company now exploding, her husband left his tech-job and joined her. POPSUGAR is now the leading lifestyle brand in the world, with more than 85-million visitors a month and 1.5 billion media impressions/month.

Lisa's journey is detailed in her book, Power Your Happy: Work Hard, Play Nice, & Build Your Dream LifeIn today's episode of Good Life Project, we dive into her story, how she made the shifts in career, when she knew it was time to ditch the full-time gig and go all-in on POPSUGAR, why she believes in work-life blend, not balance, and so much more.

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Transcript

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0:00.0

You are creative. You are dynamic. You want a job that uses your unique experience.

0:07.0

You are a teacher. You just don't know it yet.

0:12.0

Become a teacher and step into a job where no two days are the same, where you can make a real life impact

0:19.0

and where every lesson shapes a life. To get free want to want to support with our teach training advisers

0:25.0

and get one step closer to the classroom. Search for Get into Teaching today.

0:32.0

Hey, did you hear? I've got a new book out. It's called How to Live a Good Life,

0:38.0

Sofilstories, Surprising Science and Practical Wisdom.

0:43.0

I've been working on this baby for a number of years now. It's the distillation of about 50 years,

0:49.0

50 plus years now on the planet. The opportunity to sit down with hundreds of astonishing teachers

0:56.0

and find patterns, you know, things that really, really move the needle.

1:01.0

And also sharing a single idea, a single model, a lens on life that you'll hear once you'll remember forever

1:09.0

and it may guide the way that you move into the world from this moment forward and hopefully make a really big difference.

1:14.0

We have a really cool pre-order initiative going on where we're working with a foundation to plant trees as well.

1:21.0

So when you're pre-order your book, you'll get some pretty hardcore amazing extra bonuses and gifts.

1:27.0

And at the same time, you will help us plant what we hope to become a good life for us.

1:32.0

We are on a mission to plant 10,000 trees as part of bringing this book to life.

1:37.0

And I would love your help. I'd be so grateful for it.

1:40.0

So if you want to learn more about how to get your copy of the book or maybe become an ambassador, actually,

1:45.0

we have an amazing ambassador experience as well. And also help us plant trees, plant that good life for us.

1:51.0

Check out all the details at goodlifeproject.com slash book.

1:57.0

Or you can just go ahead and click on the link in the show notes now.

2:01.0

Thanks so much. I'm Jonathan Fields on To Our Show.

...

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