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So we tend to assume part of our fear of

uncertainty comes from this assumption that the decisions we're making are one

way doors. In other words you the door opens one way. You enter into this new room that you haven't been in before and you close it and there is no getting out.

So if you take a new job, if you move to a new city, if you give a shot at being an entrepreneur and things don't work out as you hoped

you assume that you're stuck. But that assumption in many cases is incorrect because a lot of

the doors we're navigating in our lives come way two-way doors.

So you can go in, you can have a look, and if you don't like what you see, you can walk back out.

And the example I give in the book is from Richard Branson and his launch of Virgin Atlantic.

Launching an airline is an extremely risky and very expensive bat and it looks like a one-way

door at first glance, but Branson took what looked like a one-way door and

change it to a two-way door by negotiating this deal with Boeing that allowed him to return the first

airplane he bought if his airline didn't take off.

So I think, you know, as people are, one way to get a little bit more comfortable with uncertainty is

...