Levi Maestro
Business of HYPE
HYPEBEAST
4.8 • 789 Ratings
🗓️ 29 April 2018
⏱️ 89 minutes
🧾️ Download transcript
Summary
Levi Maestro is a videographer, consultant and social media jack-of-all-trades. In true early adopter fashion, Maestro has since migrated from platform to platform, consulting brands as he goes, designing and steering brands with his agency becomb. He’s pitched TV shows and new media ideas and even had his own show, The Maestro, on FOX Sports for a minute. Over the course of this conversation, Levi explains how his career is a combination of “speaking things into existence and pure luck.”
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Transcript
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| 0:00.0 | Let's get into it. |
| 0:00.6 | Cool, man. |
| 0:01.3 | So I got a little checklist for us, a pre-recording checklist. |
| 0:04.5 | So silence your phones. |
| 0:06.4 | Do not disturb. |
| 0:07.4 | Got it. |
| 0:08.0 | It's a really awake. |
| 0:09.7 | Speaking to this, you probably know what that is. |
| 0:12.5 | Feel free to speak freely and like, we can slice stuff out if we need to. |
| 0:16.5 | Okay. |
| 0:17.5 | I'm checking my levels. |
| 0:18.8 | My clock is moving. |
| 0:31.0 | From Hype Beast Radio, I'm Jeff Staples, and this is the business of hype, a show about creative entrepreneurs, brand builders, innovators, and the realities behind the dreams they've built. |
| 0:32.8 | Okay, do me a favor. |
| 0:33.5 | Do this. |
| 0:40.5 | Take a camera, hold it in your hand, extend your arm outward and slightly up at a 40 degree angle, now turn the camera back towards your own face and film yourself. |
| 0:46.8 | What you're doing is obviously a selfie. |
| 0:49.8 | Now according to the Oxford English Dictionary, the word selfie was first used back in 2013, a little |
| 0:56.0 | over five years ago. But back on March 24, 2009, which is over nine years ago, a man named |
| 1:04.9 | Levi Maestro donned a pair of unreleased Nike Air Yeezys and attempted to slam dunk a basketball |
| 1:10.6 | using the same exact |
| 1:12.5 | camera technique. The sensationalism of wearing those shoes to do that went viral. Kanye West |
... |
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