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The Russell Brunson Show

Leveraging Media Exposure and Speaking Events with James Malinchak

The Russell Brunson Show

Russell Brunson

Business, Marketing, Entrepreneurship

4.8836 Ratings

🗓️ 22 June 2024

⏱️ 59 minutes

🧾️ Download transcript

Summary

In this episode of the Marketing Secrets podcast, I’m thrilled to have my friend James Malinchak in the office. We both lived in the Dan Kennedy speaking world but from very different paths. Listen as James Malinchak shares… Staying Motivated: James shares his unique approach to staying motivated using a visual reminder - an empty Top Ramen noodles bag. This trick, inspired by Michael Jordan’s mindset, helps him stay driven and focused on his goals. From Speaking to Selling: Discover how James transitioned from being a highly paid speaker to using his speaking engagements as powerful sales platforms. He reveals his strategies for turning speaking opportunities into high-ticket program sales. Behind the Scenes of "Secret Millionaire": James recounts his experience on the hit TV show "Secret Millionaire." Learn how he leveraged this incredible exposure to build his brand, grow his email list, and generate significant business revenue. The Power of Branding: Hear how James positioned himself as "the college speaking guy" to dominate the college speaking market. He discusses the importance of branding and understanding your audience to attract the right clients. Maximizing Media Exposure: James emphasizes the strategic use of media for lead generation and customer acquisition. He explains how to view TV and other media as tools for drawing in leads and building a robust customer base. These are the key lessons to help you leverage every opportunity that comes across your path from one of the best speakers and marketers I know - James Malinchak! Don't forget to check out this awesome deal from Mint Mobile! https://mintmobile.com/funnels And if you want to enjoy the Marketing Secrets Show ad-free, check out http://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Is crypto perfect?

0:01.9

Nope.

0:02.7

But neither was email when it was invented in 1972.

0:06.0

And yet today, we send 347 billion emails every single day.

0:12.1

Crypto is no different.

0:13.5

It's new.

0:14.2

But like email, it's also revolutionary.

0:17.6

With Crackin, it's easy to start your crypto journey with 24-7 support when you need it.

0:22.6

Go to crackin.com and see what crypto can be. Don't invest unless you're prepared to lose all the

0:26.7

money you invest. This is a high-risk investment and you should not expect to be protected if something

0:29.4

goes wrong. I have on a cork board. I have a thumbtack and the thumbtack is holding up a bag of top ramen noodles, an empty bag.

0:38.1

Because when I don't want to make a call or I don't want to like, you know, get on a plane to fly out of Boise or do something like that, I always look at that top ramen noodles bag.

0:46.5

And I say, you know, you could go back.

0:49.0

It could go back.

0:50.0

Even though I know that I'm theoretically not.

0:53.3

But that's my motivation.

0:55.2

It's like Michael Jordan when he was playing ball.

0:57.0

I remember him saying this one time to a small group when we were doing the thing in Vegas.

1:01.2

So how like, did you just dominate all the time?

1:03.8

He said because my high school basketball coach cut me.

1:06.6

So every time I took the floor, the coach that I was playing against was my high school coach.

1:11.6

And whoever was guarding me was my high school coach.

...

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