5 • 671 Ratings
🗓️ 7 November 2023
⏱️ 14 minutes
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0:00.0 | You're listening to Podcasting Made Simple. |
0:04.6 | Hey, what's going on, everybody? |
0:06.2 | My name is Jerry, and we're going to talk about how to make yellow chicken curry. |
0:11.8 | Wait, hold on. |
0:13.0 | Oh, my notes say podcasters. |
0:14.9 | This group is podcasters. |
0:16.6 | So, podcast hosts, what we're really going to talk about is how defining your audience with great |
0:22.1 | detail through something called an avatar will help you get the most out of the efforts you make |
0:28.0 | and also make the most impact with your podcast. |
0:31.7 | Because if you're able to define who you're trying to reach, you're going to be very specific. |
0:37.3 | You're going to hit that niche. You're going to hit that niche. |
0:38.7 | You're going to be talking to a niche type of group of people. I'm a firm believer as an army |
0:42.6 | veteran that the person who tries to defend everywhere really defends nowhere. And the same goes for |
0:50.0 | our marketing efforts with our podcast. The podcast that tries to be everything to everyone reaches |
0:56.4 | nobody. So we're going to talk about what is an avatar. Why do you need to have an avatar? How do you |
1:02.7 | create an avatar? And then my own story of how an avatar has really impacted my show. So first |
1:09.5 | things first, what is an avatar? It's not the movie about |
1:12.9 | aliens on a planet called Pandora, or Sam Worthington saves the day by repeating the dances |
1:18.7 | with wolves theme. This, in fact, is something else. It comes from a Hindu word, and it's about how a |
1:24.6 | spirit can be manifest into physical form. |
1:28.1 | And so that is where the word avatar comes from. |
1:30.1 | That's what we're going to be using. |
... |
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