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The Minimalists

Let's Talk About Black Friday

The Minimalists

Joshua Fields Millburn

Home & Garden, Society & Culture, Philosophy, Leisure

4.711.5K Ratings

🗓️ 25 November 2019

⏱️ 3 minutes

🧾️ Download transcript

Summary

Joshua Fields Millburn discusses the pitfalls of the holiday (shopping) season.

Transcript

Click on a timestamp to play from that location

0:00.0

Let's talk about Black Friday.

0:02.4

Here we are in the midst of what is supposedly the most joyous time of year,

0:07.1

the holiday season.

0:08.8

And yet, for most of us, it's the most stressful time of year.

0:13.2

At some point, Santa Claus turned corporate,

0:15.8

and the holiday season metamorphosed into the holiday shopping season.

0:22.6

Shopping.

0:23.8

This one word, although birth from great intentions,

0:26.7

has fundamentally changed our outlook from blissful to grim,

0:31.2

from jolly to anxious,

0:33.6

from celebrating Christmas to surviving the holidays.

0:38.3

It's upsetting, and with consumptions vicious inertia,

0:42.3

it seems there's no way for us to exit the speeding train of consumerism.

0:47.7

This Friday is the busiest shopping day of the year, Black Friday.

0:53.6

Retailers prepare months in advance for this dark day.

0:57.1

Preparation that's meant to stimulate our insatiable desire to consume.

1:02.1

Doorbuster sales, new products,

1:04.9

giant newspaper ads, TV, radio, billboards,

1:09.2

sales, sales, sales, early bird specials, one day only.

1:14.8

Get the best deal, act now while supplies last.

1:19.7

See store for details.

1:22.1

But as shiny as its facade may be,

...

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