How's the business going?

We're busier than ever, but struggling to get the staff we need. Recruiting can be such a distraction. We gave Job Centre Plus a try, and they've really helped us out. Really? Yeah. It was dead easy. We got our own employer advisor, Julie, who helped advertise our jobs, shortlisted candidates for us and letters interview at the Job Centre. We've hired some great people, and Job Centre Plus really took the hassle out of it, And there was no fee.

Brilliant. That's straight on my to-do list. you at the job center. We've hired some great people and Job Center Plus really took the hassle

out of it and there was no fee. Brilliant. That's straight on my to-do list. Find out more at

business.gov.com.uk slash recruit. Eligibility criteria apply. In this lessons episode, explore

how reinvention and relationship building can turn a career into a scalable venture. Discover how

short-term consulting evolved into a strategic venture. Discover how short-term consulting

evolved into a strategic path. Understand how podcasting became a reliable relationship engine beyond

traditional outreach and uncover how adapting to audience behavior can transform a simple idea

into a growing media business. You said the version of your business now of creating all this content and also what you do for other businesses, that was sort of birthed in your understanding of building relationships.

So how did you understand that podcasting was the way that you wanted to go and you didn't

just want to turn into a brand specialist or a customer success or retention specialist?

You're very, very targeted.

I'm a marketer by trade, so more of a generalist and a strategist than an individual channel expert.

I'm also extroverted, so I really feel things and kind of live on the outside as opposed to the

inside. And so when I had this job that I'd worked so hard to get and then it didn't go well.

You know, there was the emotional, personal part of my career that I needed to feel through

and reconsider.

So I was hurt.

I was frustrated.

I was upset.

And it was either they were going to fire me or I was going to walk out the door.

...