Lessons - The Brutal Truth About Why Most Online Courses Are Dying | Wes Kao - Marketing Executive, Entrepreneur, and Advisor

Success Story with Scott D. Clary

Success Story Media

Business, Careers, Self-improvement, Education, Entrepreneurship

4.6 • 1.9K Ratings

🗓️ 5 January 2025

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

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Summary

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In this "Lessons" episode, Wes Kao, a marketing executive, entrepreneur, and advisor, discusses why most online courses fail to deliver real value and how cohort-based learning offers a powerful alternative. Explore how this interactive, accountability-driven model transforms learning into a hands-on, practical experience that drives meaningful outcomes.

The Power of Cohort-Based Learning: Wes explains how cohort-based courses go beyond passive consumption by combining interactive, hands-on practice with expert-led instruction. This model fosters accountability and real-time feedback, helping learners build practical skills and apply them immediately.

Upskilling with Industry Experts: Unlike traditional academic courses, cohort-based learning connects learners with industry practitioners who bring real-world experience. Wes highlights how learning directly from experts—like top VCs or product managers—provides actionable insights and relevant skills that are hard to replicate in traditional settings.

Learning Through Proof of Work: Wes discusses the shift from relying solely on credentials to showcasing tangible proof of work, like projects, blogs, or social media campaigns. Cohort-based learning empowers learners to create and share real-world results, making them more attractive to employers and collaborators.

➡️ Show Links

https://successstorypodcast.com

YouTube: https://youtu.be/DY4r-GqZzlk

Apple: https://podcasts.apple.com/us/podcast/wes-kao-marketing-executive-entrepreneur-and-advisor/id1484783544

Spotify: https://open.spotify.com/episode/5hRuTuIOzZaInOuDmZ5DZ0?si=6fa0d3339e7b42c3

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https://www.youtube.com/c/scottdclary

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Transcript

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0:00.0	I just want to take a second and thank Incogni for supporting today's episode.
0:03.3	Now, you know what's kept me up at night lately?
0:05.9	It's not competition.
0:07.1	It's not market conditions.
0:08.5	It's the fact that right now, there are companies making money off of your personal data,
0:14.6	my personal data, without any of us seeing a dime.
0:18.1	And I'm not talking about the usual suspects like social media platforms.
0:22.0	I'm talking about something that you may not even know exists. Data brokers. They are silent
0:26.5	players in a multi-billion dollar industry built on selling your private information. I am adamantly
0:33.3	against that. This is exactly why I partner with Incogni. They're disrupting the data broker industry
0:38.8	by automating the entire private information removal process. While you're doing whatever you're
0:44.3	doing, scaling your business, building your career, incogny is working 24-7, contacting hundreds
0:49.3	of data brokers, handling their objections, and continuously monitoring to keep your data off the market.
0:55.4	What I love about their execution is the efficiency.
0:58.6	One subscription covers you plus four family members or team members.
1:01.8	It's a kind of ROI that just makes sense.
1:03.9	Here's what you have to do right now.
1:05.9	Stop letting data brokers make money off of your private data.
1:10.7	Take your personal data back with
1:12.2	Incogni. You want to use code success at incogni.com slash success and you get 60% off their
1:19.5	annual plan. That is Code Success at Incogni, I-N-C-O-G-N-I-com slash success, 60% off your annual plan. Thank you, NetSuite for supporting today's
1:30.8	episode. Now, what does the future hold for business? If you ask nine experts, you're going to get
	...

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