Your holster is way more important than you think it is. It's just way more important than you think it is

What do look and I get that the holsters not the sexy part of carrying firearms, right?

You want to talk about your weapon and your ammunition you want to talk about your safety training

I want to talk about how you did it the range. I'll look at my groups

I was doing these failure drills today and all that stuff's really important

I mean really really important. I'm not discounting that but I've known so many people who do all those things

They take all the necessary steps and then they carry with a holster

They bought from a big box hunting store that was made a thousand at a time. Please don't put your life in one of those holsters

You need to trust Northwest retention systems because it's all custom-made gear

It's the only thing I carry around

NW retention.com that's NW retention.com used a promo code Jesse get you 10% off

This is the Jesse Kelly show

I want you to imagine something

I want you to imagine hearing a cannon go off

Knowing that cannon was aimed at you

It's loud you know what comes after it

You do that thing where you kind of cringe and put your head down a little like you do in a parking garage

But it seems like it's about to hit the roof of your car

So you do the weird thing where you duck your head inside your car. You know what I'm talking about

That's what artillery cannon fire will force you to do

And you're just waiting now for the cannon ball to hit instead of the cannon ball hitting you here a thud

Right beside you you look over and it's your friend's head the cannon ball shot at you

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