4.9 • 4.4K Ratings
🗓️ 9 October 2024
⏱️ 33 minutes
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Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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0:00.0 | A partner has to have time you don't have, money you don't have, right? |
0:04.1 | One of those three things. |
0:05.8 | And you trade a piece of your company for one of these three things with the hope that the |
0:09.6 | trade of that then gets you to your goal faster or increases the likelihood that you hit your goal. |
0:14.1 | And so if you think that you're going to hit your goal no matter what, then the only thing that you're |
0:18.3 | making that trade for is time or speed is how quickly can I get there to my goal. |
0:21.8 | And time has very real value. |
0:23.0 | If you can get to your 10-year goal in four years, |
0:25.0 | that might be an amazing trade. |
0:26.0 | I would use that as my framework for appraising a partner. |
0:30.0 | That being said, if no one is approaching you |
0:32.0 | or you have no one in mind, then keep crushing. |
0:34.5 | All right, so the topic of this is business partnerships and everything related to that. |
0:38.8 | My name is Randy and I own a law firm in Miami. |
0:41.6 | We focus on estate planning, |
0:43.6 | trying to niche in on special needs estate planning. |
0:46.0 | So I'm delving into paid marketing, |
0:48.4 | specifically webinars for the first time |
0:50.2 | and have ever done any kind of marketing. |
0:51.7 | And I want to know that when shit goes wrong how do I know what to fix first in that I don't even know what to expect coming out of it |
0:59.5 | let's say there's like no people that show up. It's like how do I like analyze that process? |
1:06.4 | It depends on how much time you have, but a consideration for doing this is actually |
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