Learn THIS Skill & You'll Never Worry About Money Again!
Dropping Bombs
Brad Lea
4.9 • 2.3K Ratings
🗓️ 14 January 2026
⏱️ 77 minutes
🧾️ Download transcript
Summary
This episode was sponsored by LMT Financial
LightSpeed VT: https://www.lightspeedvt.com/
Dropping Bombs Podcast: https://www.droppingbombs.com/
This Dropping Bombs episode features serial entrepreneur Jon "Money Mase" Mason, founder of LMT Financial, sharing the exact prospecting playbook that built multiple seven-figure businesses from scratch without buying a single lead.
As one of the original PHP Agency co-founders and Patrick Bet-David's mentee, Jon exposes why 92% of salespeople fail within two years and reveals the truth elite earners know: prospecting beats closing every time.
Jon breaks down his PROM method for networking, turning cold markets warm, and building strategic partnerships that create recurring revenue. Steal the exact language, mindset shifts, and repeatable systems Jon teaches sales teams nationwide.
Whether you're starting a side hustle, new to sales, or building a team, this episode delivers the mindset tools and tactical systems to scale fast and win consistently.
🔗 Connect with Jon Mason
Instagram: https://www.instagram.com/jonmasonmoney/
Website: https://moneymase.com/
Prospecting Secrets (Book): https://moneymase.com/product/prospecting-secrets-by-jon-money-mase-mason/
Watch the full-length video version of any Dropping Bombs episode here on YouTube.
Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.
LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out:
https://www.lightspeedvt.com/
Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://bradlea.com/product/the-hard-way/
This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it.
Closer School: https://www.closerschool.com/cs
Transcript
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| 0:00.0 | What industry has created the most millionaires? The insurance of financial sector. |
| 0:03.4 | I have a couple thousand guys that are licensed. I've helped guys create six and seven figures. Trust from that. I'm a closer. Who the hell you're closing even knowing to close? The best prospect or the best finder is going to make the most money. But if I would have focused on one thing for selling, 100% prospect. Closing is easy. You get in the insurance business. Within two years, 92% of guys are out. Then they try to buy leads. Leads are expensive as hell. |
| 0:22.9 | I wanted a way that you can make money without having to spend all the money. Most people are living a game of victim mentality, self-doubt, self-sabotage, low identity. It's a belief system. So the purpose right now, and I'm still finding it, is how many people can I positively impact |
| 0:37.9 | to help their dreams become a real reality? |
| 0:40.3 | If your spouse will not give you their phone, they're cheap. |
| 0:44.1 | So here's the funny part, though. |
| 0:45.5 | Period. |
| 0:46.4 | So. |
| 0:50.1 | What it is, Brad Lee back again with another episode of dropping bombs today in the studio. |
| 0:54.9 | Folks, as always, got a real treat for you. |
| 0:57.4 | John Mason's in the house. |
| 0:58.9 | What's happening, John? |
| 0:59.8 | Hey, Brad, good to be here. |
| 1:00.9 | Good to have you. |
| 1:01.6 | Listen, if you guys don't know who John Mason is, they call him Money Mace. |
| 1:06.6 | He basically, I would say as an entrepreneur, cashed out of a business, maybe not cashed out, |
| 1:13.4 | but you made a big chunk of change in your life a couple times or once. |
| 1:18.5 | A couple times. |
| 1:19.2 | A couple times. |
| 1:19.8 | And your claim to fame is really just sales closing, you know, masterful negotiations, |
| 1:27.1 | hard work, grit, discipline. |
| 1:29.6 | What would you say it is? |
... |
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