Leadership & Vision: How to Capture and Cast a Vision That Inspires Growth | #Success - Ep. 13

The Russell Brunson Show

Russell Brunson

Business, Marketing, Entrepreneurship

4.8 • 836 Ratings

🗓️ 26 February 2025

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of The Russell Brunson Show, we’re diving into a critical yet often overlooked aspect of business success… leadership and vision. If you want to scale your company, attract top talent, and build a movement that fuels your marketing and sales, mastering visionary leadership is non-negotiable. Your role as an entrepreneur isn’t just to sell products, it’s to create a vision that customers, employees, and partners want to be part of. But how do you capture that vision in the first place? And once you have it, how do you cast it in a way that builds momentum, increases conversions, and positions your brand as a market leader? Key Highlights: Why a clear vision is your most powerful sales and marketing tool How to step up as a leader and set standards that attract loyal customers and team members The three mandates of leadership that will make people want to follow you Why energy and positioning are critical for increasing conversions and engagement The biggest mistake leaders make when communicating their vision - and how to avoid it Why unreasonable people change the world, and how to leverage that mindset to scale your business Most entrepreneurs make the mistake of waiting until their vision is “perfect” before taking action. But vision isn’t something you wait for, it’s something you develop through movement and execution. Whether you’re leading a business, a marketing campaign, or a community, this episode will help you build a vision that drives sales, increases engagement, and creates long-term impact. https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/marketingsecrets to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hello Blue Skies.
0:04.0	Hello moving onwards and upwards.
0:06.8	Say hello to taking control of your money with the UK's number one investment and savings platform.
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0:19.4	Invest, save, retire. To verify claim, see hl.com.uk
0:26.3	forward slash platform. You may get back less than you invest. This is the Russell Brunson show.
0:35.4	What's up everybody? This is Russell. Welcome back to the show.
0:37.8	Excited to be hanging out the edge today. And today I want to talk about a topic. I haven't talked a lot about with you guys, which is leadership.
0:43.3	And more so than leadership, actually a very specific part of leadership, which is how do you first off, how do you capture a vision, right?
0:49.7	And then number two, after you've captured a vision, how do you actually share that vision with other people, right, to get people to want to follow you, both, like, customers, but
0:57.1	also employees and partners and team members, right?
0:59.8	How do you cast a vision away that gets people to want to come to you?
1:02.9	And this is actually a really interesting question.
1:04.7	I got it from one of my friends.
1:06.6	It was after funnel hacking live, you know, obviously if you guys, you know, if you've been following the ClickFunnels movement for the last decade, like we built a huge business and a brand and every single
1:14.3	year we do this big event and this was the last one, Funnel Haken Life 10. And it was a little after I got
1:18.7	offstage. I got the message from my buddy and he asked me, I said, you know, how do you do that?
1:23.0	I want to do that in my business. Like company's growing things are good like I really I want to figure out how to cast like first I've had to capture that vision right like what is the vision how do I find
1:31.1	what the vision is for my for my business and number two is after I have that how do I how do I get the
1:35.1	right people so that's what I'm talking about today because as you know without a vision the people
	...

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