We see more women now who are at the senior levels leaving the workforce than ever before.

So women at the VP level and above, they are leaving their companies.

That is an incredibly negative thing, not just for them, but for corporate America.

Not only are those companies missing out to have the expertise of those senior women,

but think about all the younger women who are losing role models and losing mentors.

I'm Chris Hill and that's Julia Borsden, senior media and tech correspondent for CNBC.

She's also written the new book, When Women Lead, What They Achieve, Why They Seek Seed,

and How We Can Learn From Them.

Dutor Woolard caught up with Borsden to talk about the problems that female lead businesses

are solving and how sports can teach kids to fail better.

I love this book.

I found myself cheering while I read it.

One of the most important things I took from your book was this idea that women are more

likely to start a business with a societal impact and that women tend to prioritize impact

over financial gain.

How do we get more of that superpower out in the world?

Well, I actually think what's really important is not prioritizing impact over financial

gain, but figuring out business models that align impact and financial gain.

So in success, these companies are not only making money, but the more money they make,

the more of a positive impact they're having either on society or on the environment.

I profile a lot of these companies and these founders in the book and I think that's what's

so important is figuring out a way to align those.

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