Leaders Playbook: Inside Netflix 1/14/26
Squawk Pod
CNBC
4.2 • 543 Ratings
🗓️ 14 January 2026
⏱️ 21 minutes
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| 0:00.0 | On this episode of Leaders Playbook, |
| 0:04.0 | Inside Netflix, one of the world's leading entertainment services with over 300 million paid memberships. |
| 0:11.0 | There's such fandom around these shows. |
| 0:13.0 | Meet the leaders behind the shows you binge. |
| 0:17.0 | If we would have said we were trying to make a global sensation, we would have failed at it for sure. |
| 0:22.9 | See how their business decisions changed what you watch and how you watch it. |
| 0:27.8 | The decision to make originals, it was actually probably an existential decision. |
| 0:32.1 | Learn how two of the world's top executives think about taking risks with billions on the line. |
| 0:37.9 | Don't be afraid. There's a lot of trial and error in this business. |
| 0:40.8 | I care so much about how do you surprise the audience. |
| 0:43.8 | And why they've empowered teams across 50 countries to make critical decisions on their own. |
| 0:49.5 | Pick the best people, give them the tools to do the best work of their life, and get out of their way. |
| 0:58.0 | Leaders Playbook, Netflix, starts now. I'm meeting up with Netflix co-CEO Ted Sarandos in a location that might seem surprising for the head of a streaming company, an old school movie theater. |
| 1:09.0 | Despite the fact that Netflix disrupted the movie industry, |
| 1:12.2 | Sarandos is a huge fan of the cinema. He led Netflix's effort to buy and renovate the iconic |
| 1:17.8 | Egyptian theater where Netflix hosts movie premieres. It must have been so profound for you to buy |
| 1:23.5 | this theater. Oh yeah. Over a hundred years ago, the very first Hollywood premiere was in this building. |
| 1:28.3 | I'm here to discover how he's evolved as a leader from his first job as a video store clerk |
| 1:33.0 | in Arizona into one of the biggest hit makers on the planet. |
| 1:37.3 | You created Netflix's current strategy of investing in original content. |
| 1:41.3 | Netflix will spend $18 billion on original content this year. And this |
| 1:44.7 | started back in the 2010s when Netflix started losing some key licensing deals with the studios. |
... |
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