What's up everybody? Ted Forbes here from the Art of Photography and I am super excited because it is finally time to share with you guys the big surprise that I was telling you about.

This week I am in New York City and Cannon has invited me to come down to the 5D Mark 4 launch event. Now I'm really excited about this.

One, I've never been to a launch event for a camera before. Also I have been a big fan of the

Canon 5D lineup and I've had everything really since the Canon 5D Mark 2 and so I'm really

excited to see what the Mark 4 is capable of and also this is going to take place

at the brand new location of the Whitney Museum of American Art which which I have not been to yet either.

So part of what we're going to be seeing tonight and how they theme this is the campaign.

So they've got four photographers that they've been working with, and so Alex Stroll, who's a wonderful travel photographer,

Gendra Jarnigan, who's actually a cinema photographer. She works as a director

of photography for film-based projects. And then two more photographers who are

members of the Canon Explorers of Light Programs,

Sue Bryce, who is a great portrait photographer, and Roberto Valenzuela who does really high-end wedding work.

He's a super cool guy. And so what they've done is they've given all four of these photographers, the

Canon 5D Mark 4, and 24 hours to make something. So literally these images

and the video that they're going to show are hot off the press from start to

finish. They've done a photo shoot and a bunch of

prints and then Genra has done a video project and so I'm really excited about this. So I'm going to bring you

guys along and make a video so without further to do come with me let's head down to the

Whitney. Oh, So, I think this may be our entrance here.

This may be our entrance here.

The Canyon entrance.

Thank you so much.

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