KRS 785: Connect and Convert with Bob Sparkins
The Kelly Roach Show
Kelly Roach
4.9 • 965 Ratings
🗓️ 2 March 2022
⏱️ 27 minutes
🧾️ Download transcript
Summary
In today's episode of The Kelly Roach Show, Kelly is interviewing Bob Sparkins of Leadpages to talk about iOS changes, data tracking and the battle around privacy.
Kelly and Bob discuss the components of a successful landing page that will help you reach your lead goals.
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Transcript
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| 0:00.0 | Welcome to the Kelly Road Show. 20 minutes or less of PowerPap's strategy to disrupt |
| 0:10.7 | your thinking, elevate your mindset, and help you scale your sales online. I'm Kelly |
| 0:16.5 | Road's former NFL cheerleader and Fortune 500 executive, turn 8-figure entrepreneur. |
| 0:22.5 | Let's go. |
| 0:23.5 | Welcome back everyone, this is the Kelly Road Show, and today I'm bringing on my friend |
| 0:28.9 | Bob Sparkens from Lead Pages, a tool that we have known and loved a year of Kelly |
| 0:33.7 | Road's coaching for many, many years now. And I invited Bob on the show today because |
| 0:38.9 | I really want to have him kind of walk us through what's working now, what is happening |
| 0:44.1 | now because last year was a year of massive change. Obviously iOS impacted everything |
| 0:49.5 | from lead costs to conversions to the ability to build email lists, a lot of visibility |
| 0:56.8 | of emails, making it to the inbox is happening, and just changes up and down and left |
| 1:02.9 | and right. |
| 1:03.9 | And I want to really walk us through what's working now, what trends they're seeing, |
| 1:09.0 | how lead pages is really innovating and where their tools can really make a difference |
| 1:14.5 | for online marketers like me, like all of you, so Bob, welcome to the show. |
| 1:19.4 | Thank you so much Kelly, it's great to be here. I got to meet you in a 10 game changer |
| 1:23.9 | a few months back, just a great event and really fantastic to be able to work with you |
| 1:28.7 | for the last six, seven years and be able to be here with you today. |
| 1:32.7 | Absolutely, now so thrilled to have you guys. And it's amazing because it's so funny |
| 1:38.4 | because with a lot of these online tools, there's no human element. And you guys are one |
| 1:44.2 | of the only companies where it's like we have a relationship, people talk to each other, |
| 1:49.8 | like I have a team, and you have a team, it's wonderful. So here you shout out to you |
... |
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