There was a point in which Kid Rock went from being a musician to an icon to a one-man movement and that's a friend of ours and that was the moment we want to sit down once again with him in studio and check in on how he's

doing changing America. Great to see you. So I remember doing my text right before

bed one night and I read that Bud Light has decided to go

Tranny. That's kind of distressing. The next day with like 12 hours later you

release the video of you executing the Bud Light with the

card bean. I'm

Fuck Bud Light and and Heiser Bush. Have a terrific day.

Um, and then Have a terrific day. And then months later, Bud Light effectively apologizes,

doesn't go out of business close to two bottling plants,

but it is terrible for the guys who work there.

But then comes back and hands the U.S.

$100 million basically to say, we're sorry, we will get better.

That seems like a win to me.

I think it could be.

I think they got some work still to get

you know some of that base that they lost. I think to get them back like you know I've said a

few times I'd love to see them get triple frati. Yeah.

And they're not. I hit it head, kind of make light of the situation, self-deprecation, you know, but, you know, at the end of the day, when you step back and look at it, like, yeah, they deserved a black guy and they got one they made a mistake how did you

know you move so fast on that I mean a lot of things going on it's like a lot of

people just piss me off I was and I kept you know I keep a lot of beer on the

property a lot of light beer the

bloodlight was one of them and I was like I know who my consumers are.

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