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Marketing School - Digital Marketing and Online Marketing Tips

Key Lessons We Learned From Harnessing The Power of Communities #1909

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 7 November 2021

⏱️ 7 minutes

🧾️ Download transcript

Summary

Key Lessons We Learned from Harnessing the Power of Communities In episode #1909, we share some of the key lessons we have learned from harnessing the power of communities. Tuning in, you’ll learn more about the value of good content, community engagement, and being strategic about your offers. We also distinguish between an audience and a community and elaborate on the benefits of taking the time to create a space where you can foster a sense of community amongst members of your audience. For all this and so much more, make sure not to miss today’s episode! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Key Lessons We Learned from Harnessing the Power of Communities. [00:47] What Neil has learned about putting out good content, keeping your community engaged, and being sparing with offers. [01:22] Moving with your community; the benefits of leveraging a multi-platform approach. [01:42] Becoming accustomed to asking your community to purchase from you. [03:07] The value of understanding the difference between a community and an audience. [04:20] Eric shares the benefits of taking the time to make your community a home. [04:57] Some recommended resources, including the work of David Spinks. [05:20] That’s it for today! [05:21] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:   Growth Accelerator David Spinks   The Business of Belonging CMX   To grow your business faster, check out our 5-Step Blueprint To Starting Your Dream Online Business: marketingschool.io/training Subscribe to our premium podcast (with tons of goodies!): marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu     Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips

0:06.4

and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.4

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

0:16.8

Sue.

0:17.8

All right, guys, before we start, we got a special message from our sponsor.

0:24.1

If you want to rank higher on Google, you got to look at your paid speed time.

0:28.6

The faster your website loads, the better off you are.

0:31.4

With Google's Corvital update, that makes it super, super important to optimize your

0:35.5

site for low time.

0:37.7

And one easy way to do it is use the host that Eric and I use, Dreamhost.

0:42.2

So just go to Dreamhost or Google it, find it, check it out, and it's a great way to improve

0:47.7

your low time.

0:48.7

Today, we are going to talk about key lessons we learned from partying the power of communities.

0:55.9

So as of this recording, we're three days away.

0:58.6

I'm actually in New York for this recording right now at an NFT conference, but we're

1:02.9

three days away from our event, the growth accelerator, which we're so happy because after

1:07.5

freaking two years, we get to go again.

1:09.7

So we're going to talk about some key lessons we learned, not just from hard-easing the

1:12.7

power of our communities, but also other communities as well.

1:15.4

So Neil, you want to go first?

1:16.7

Yeah, so I've learned quite a few lessons over the years is one, always put out good content.

1:22.2

The moment you put out content, your community gets weaker to always engage with them to

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