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Marketing School - Digital Marketing and Online Marketing Tips

Key Business Lessons That Eric Learned In 2021 #1954

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 24 December 2021

⏱️ 5 minutes

🧾️ Download transcript

Summary

In episode #1954, Eric talks about the key business lessons he learned in 2021. From acquiring two new agencies to hosting a live event for the first time in two years, there’s been plenty to experience and reflect on in a post-pandemic context. Tune in to hear Eric’s key takeaways and more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Key Business Lessons That Eric Learned In 2021. [00:30] What Eric learned about acquisitions: integration is everything. [01:56] At the end of the day it’s all about relationships. [02:40] Ultimately sales are the key to success. [03:19] How the rise of Web3 will affect traditional hiring processes. [03:38] That’s it for today! [03:43] Go to https://marketingschool.io/live to apply for our next event!   Links Mentioned in Today’s Episode:   Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips

0:06.4

and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.4

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

0:16.8

Sue.

0:17.8

All right, guys, before we start, we got a special message from our sponsor.

0:24.1

If you want to rank higher on Google, you got to look at your paid speed time.

0:28.6

The faster your website loads, the better off you are.

0:31.4

With Google's Corvital update, that makes it super, super important to optimize your

0:35.5

site for low time.

0:37.7

And one easy way to do it is use the host that Eric and I use, Dreamhost.

0:42.2

So just go to Dreamhost or Google it, find it, check it out, and it's a great way to improve

0:47.7

your low time.

0:48.7

Today, we are going to talk about key business lessons that I learned in 2021.

0:55.4

So in the last episode, Neil talked about key business lessons that he learned in 2021.

1:00.0

Now it is my turn.

1:01.6

So I wrote these down.

1:03.0

A couple of things.

1:04.0

We picked up two agencies this year.

1:06.6

So one big thing I learned around the acquisition piece, if you're going to integrate the

1:10.4

mature company, is that integration is everything.

1:13.5

And doing due diligence around kind of making sure the cultures are a good fit.

1:17.7

Those two kind of go hand in hand.

...

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