Kerim Kfuri: Thriving Through Chaos-Supply Chains, AI, and Strategic Calm
Mick Unplugged
Realm
4.8 • 3K Ratings
🗓️ 11 August 2025
⏱️ 44 minutes
🧾️ Download transcript
Summary
Kerim Kfuri is a renowned supply chain strategist, visionary business leader, and the driving force behind the Atlas Network for over two decades. With a track record of advising billion-dollar brands and building resiliency in global supply chains, Kerim is dedicated to helping leaders and entrepreneurs thrive through disruption. Known for his signature approach to maintaining “strategic calm in chaos,” he has become a relatable voice and educator in the world of supply chain management. Kerim’s work spans continents, and his impact is felt by both startups and large-scale manufacturers navigating today’s complex, rapidly-changing marketplace.
Takeaways:
Sound Bites:
“Through challenges and obstacles and chaos is where the opportunity exists.” – Kerim Kfuri”
“Assume from the beginning that everything's going to go wrong... Prepare for the worst-case scenarios so you have the best-case outcome.”
“Leadership is only as successful as the adoption of your leadership... you need to understand what motivates your audience and speak to that.”
Connect & Discover Kerim:
Website: https://kerimkfuri.com/
LinkedIn: https://www.linkedin.com/in/kerimkfuri/
Instagram: https://www.instagram.com/kerimkfuri
YouTube: https://www.youtube.com/@Kerim-Kfuri
TikTok: https://www.tiktok.com/@kerimkfuri
Facebook: https://www.facebook.com/officialkerimkfuri
Book: Supply Chain-The Ups and Downs
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Transcript
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| 0:00.0 | Hey, everybody, really excited for you to check out this episode with me and my good friend, Kareem Kifuri. |
| 0:07.0 | You know, Kareem and I actually met on set at Shark Tank together. |
| 0:11.7 | We both are our mutual friends of Dame and John. |
| 0:15.1 | In this episode, we're really going to go into supply chain. |
| 0:18.7 | That's the business that Kareem is in. And we're going to talk about how |
| 0:22.4 | important supply chain is to leaders, to entrepreneurs, and the businesses. We're going to talk |
| 0:27.4 | a little bit about how AI is important and vital in that industry. We're going to go into a few |
| 0:33.1 | things about how and why you need to have strategic calm in chaos. |
| 0:39.1 | Oh, thank you so much for that intro. Really appreciate it and great to see you. Of course. |
| 0:44.3 | Great seeing you, man. You know, we got to spend some time together out in LA. |
| 0:48.7 | I'm a couple of, I guess it's right out a month ago now. And I really got to know you and really |
| 0:54.0 | became honored to be in your |
| 0:56.9 | circle, man. Like, you're one of the smartest people that I know. But what I think I love the most |
| 1:02.5 | about you, Kareem, is just that calmness that you have, right? Like, we're in some chaotic times |
| 1:08.7 | in the world that you're in and we're going to get there in a second. |
| 1:11.2 | But just the calmness that you display and the elegance that you display, man, is amazing, brother. |
| 1:17.2 | Thank you so much. |
| 1:18.5 | I appreciate it. |
| 1:19.6 | And you're a hundred billion percent correct. |
| 1:22.5 | We are in some very chaotic times and cooler heads prevail. And, you know you know really comes down to some very very |
| 1:30.6 | simple wisdom that we need to all employ in the way that we run our businesses the way that we |
| 1:38.1 | run our lives and it all works out you know i'm a supply chain optimist is what I would call myself. And I think that |
... |
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