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It's the Media Buzz Meter with Howard Kurtz.

When I look at the big papers, I see all of these profiles and feature stories

about influencers and TikTokers and online personalities.

And it's absolutely a good idea because a lot of these people,

I've never heard of, you've never heard of,

but they have a following. They do have influence.

But there is a sort of a, how shall I put it?

Old media trying to be hip. See, we know what's going on.

We know about this person, you know, trying to sort of glom

onto mostly, you know, younger people, not always, who do this sort of thing. And so it's just

amusing to me. I mean, it does reflect the fractured media world that we live in. And it's a great

...