Juliet Anammah (Jumia Nigeria) - E-commerce in Africa

Entrepreneurial Thought Leaders (ETL)

Stanford eCorner

Business, Life Lessons, Creativity, Startups, Strategy, Thought Leadership, Education, Stanford University, Leadership, Challenges, Journey, Culture, Etl, Innovation, Founders, Stanford, Entrepreneurship

4.5 • 740 Ratings

🗓️ 17 November 2021

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

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Summary

Juliet Anammah is the chairwoman of Jumia Nigeria and the Chief Sustainability Officer of Jumia Group, the largest e-commerce platform in Africa and the first African tech startup to be listed on the NYSE. She previously served as the CEO of Jumia Nigeria for more than 4 years, overseeing the growth and transition of Jumia Nigeria from online retail to a full digital ecosystem that included marketplace, logistics and payments services. In this conversation with Darius Teter, executive director of Stanford Seed, Anammah explores the challenges of building a marketplace business in Africa as well as the huge untapped potential of e-commerce on the continent.

Transcript

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0:00.0	Who you are defines how you build.
0:06.7	This is the Entrepreneurial Thought Leaders series.
0:10.7	Brought to you by Stanford Ecorner.
0:14.2	Welcome Stanford students in our global audience to the Entrepreneurial Thought Leaders series.
0:19.9	I'm Luke Sequora, head of content at
0:22.0	STVP, and ETL is presented by STBP, the Entrepreneurship Center in Stanford's School of Engineering
0:28.2	and BAS is the Business Association of Stanford Entrepreneurial Students. Today, we are really
0:34.2	thrilled to welcome Juliet Anama and Darius Teeter to ETL.
0:38.3	Juliet is the chairwoman of Jumea Nigeria and Chief Sustainability Officer of Jumea Group,
0:45.3	which is the largest e-commerce platform in Africa, and was the first African tech startup to be listed on the New York Stock Exchange. She oversees institutional
0:56.0	relationships, corporate communication, and ESG as well for Jumia across 11 countries in Africa.
1:03.0	She previously served as the CEO of Jumea, Nigeria for more than four years, overseeing growth
1:09.0	and transition of Jumea, Nigeria from online retail into a full digital
1:13.7	ecosystem that includes marketplace and logistics and payment services as well.
1:18.5	And I'm sure we'll be hearing about some of that shortly.
1:22.1	Today's detail is also a collaboration between STVP and Stanford Seed, which is an initiative within Stanford's
1:28.9	Graduate School of Business that partners with entrepreneurs in emerging markets to build
1:34.0	thriving enterprises that transform lives. And we're very happy to have Stanford Seed executive
1:39.9	director Darius Teeter here to host this conversation with Juliet. Before joining Stanford
1:46.0	Seed, Darius served as vice president of global programs for Oxfam America. He has a BA in
1:52.2	history from Yale and a master in public policy from the Harvard Kennedy School. And if you're
1:57.5	inspired by this conversation and want to learn more about the entrepreneurial climate in Africa, really encourage you to check out his podcast.
	...

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