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The Bottom Line

Julian Douglas (VCCP, Global CEO)

The Bottom Line

BBC

Personal Journals, Society & Culture, Business

4.6606 Ratings

🗓️ 17 December 2024

⏱️ 15 minutes

🧾️ Download transcript

Summary

When do you start that side hustle you've always talked about doing? What if it gets you fired from work? And even if you do leave, make your success and build your hustle into a successful business, can you ever decide to step away and go back to your career? Julian Douglas, global CEO of advertising agency VCCP, talks to Evan Davis about his decision to go in to advertising, being fired for his night life start up, and then walking away from the company he founded to go back to his former career.

Production team: Producers: Simon Tulett and Michaela Graichen Researcher: Drew Hyndman Editor: Matt Willis Sound: Rod Farquhar Production co-ordinator: Katie Morrison

Transcript

Click on a timestamp to play from that location

0:00.0

BBC Sounds, Music, Radio, podcasts.

0:05.2

It's hard sometimes to recall Donald Trump before he was President Trump.

0:10.2

The president-elect again has been so ubiquitous in politics over a decade that you'd be forgiven

0:15.1

for glazing over his business and reality TV careers.

0:19.4

He is far, though, from the only high-profile figure

0:22.4

to have had a big career change. Think former actor Ronald Reagan, or think Arnold Schwarzenegger

0:29.6

who became governor of California in a second career. And it's not just US actors turned

0:36.1

politicians.

0:44.6

Before Vera Wang was an A-list fashion designer, she tried and failed to make it as a competitive figure skater.

0:53.8

In the UK, Professor Brian Cox played keyboards for pop groups Dare and D. Ream before he became the notable physicist. These career changes, they don't always work

0:57.1

quite so well, though. I can't think of a successful film starring the former Manchester United

1:02.5

footballer, Eric Cantanar, for example. And sometimes people change careers and then change back

1:09.5

again, realizing perhaps the grass wasn't greener on the other side of the fence.

1:14.4

I am Evan Davis. And in this episode of the decisions that made me, a new series of interviews with business leaders from the team behind the bottom line, I'm going to hear about one such story.

1:25.9

My guest is Julian Douglas, global CEO of the advertising

1:30.4

and branding agency VCCP. Now, if you're a regular listener to the bottom line podcast, which you can

1:37.1

find on BBC Sound, you might remember Dougie, as he's known, from an episode called

1:41.7

Side Hustles. What's it like balancing two jobs at once?

1:46.3

If you don't want to miss a single episode off the bottom line, by the way, do subscribe to us in the BBC Sounds app,

1:52.8

change your notification settings, and you'll get a message every time we publish a new episode.

1:58.0

But back to Dougie, because we were so interested in him from the bottom line,

2:02.0

we wanted to hear more of his career journey. And Dougie, for people who didn't hear that

...

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