Joanna Jensen, founder of Childs Farm, on building a brand from a mother’s love

Conversations of Inspiration

Holly Tucker MBE

Education, Society & Culture, Entrepreneurship, Self-improvement, Business, Personal Journals

5.0 • 1.3K Ratings

🗓️ 6 November 2023

⏱️ 72 minutes

🔗️ Recording | iTunes | RSS

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Summary

Joanna Jensen launched Childs Farm fuelled by a wish to help her daughters’ eczema-prone skin. Her story is one of entrepreneurship, determination and the strength of a mother’s love. From agonising challenges such as divorce, losing her home and confronting illness, to achieving incredible success, Joanna’s journey is remarkable.

WHY YOU WILL ENJOY THIS EPISODE

You’ll hear how, through trusting the spark of an idea to help her daughters, Joanna found her life’s purpose
Discover how her belief in Childs Farm kept Joanna going in the darkest of times
Joanna shares how her childhood fostered a belief that if you really want something to happen, you have to get up and do it yourself

If you enjoyed this episode, we think you’ll love Holly’s Conversation of Inspiration with Paul Lindley OBE, founder of Ella’s Kitchen.

Plus for more unfiltered insight, subscribe to Holly’s weekly newsletters on our website, where she shares small business finds and inspiration, nuggets of wisdom from her and her guests, plus exclusive offers, creative ideas and topical, 'ungoogleable' business advice.

Transcript

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0:00.0	Now you might know this brand but believe me when I tell you that the woman behind it is she's just every bit as impressive
0:08.4	Joanna Jensen founder of Child's Farm. Now we often hear stories, don't we, that basically businesses are created
0:17.6	from when the founders have needed something and it wasn't out there in the world. And so the simplest solution they think of is, well, I'll just create it then.
0:30.0	And so when you hear Joanna's story all coming from the fact that she wasn't able to bathe her own daughter and the terrible bath times that she would endure,
0:41.0	it really gives you a sense of the integrity of the woman that created this
0:46.5	fantastic business. And then you hear the journey of a founder.
0:52.8	I find this bit so fascinating,
0:55.6	all the hidden stories behind a brand that you think obviously was just successful.
1:01.8	But here she is opening up about divorce, losing her home,
1:07.3	battling cancer, celebrating the highs but enduring all of these lows and here she is sharing it with us so
1:17.4	that we might take from it something a lesson thicker skin or just resilience and the requirement of resilience through this life through building businesses.
1:28.0	I have found it so inspiring, even a shot of inspiration, I say a fix of motivation and I know you're going to feel
1:36.0	exactly the same I hope you enjoy.
1:38.7	Bough your head and let your eyelids close on down where we're going you won't need to Let your eye litts.
1:45.0	I'm going.
1:46.0	Hi, I'm Holly Tucker and welcome to my podcast Conversations of Inspiration.
1:52.0	I founded my first business not on the high street at 28
1:56.4	with a newborn strap to my chest. Nearly 20 years on he's all grown up and I'm running my second business Holly Inco.
2:06.0	I've learned so much about taking risks, running a business and some extraordinary life
2:11.7	lessons along the way and I know others have too.
2:15.0	Yet despite the wealth of experience we have between us,
2:19.0	lessons like this are often left unheard,
	...

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