Stop the guessing. With user testing, you can test anything and learn everything from the people who matter most, your audience.

Whether it's an ad campaign, a website prototype, or a brand new product feature, user testing helps you see and hear real reactions in just hours, not weeks.

That means no guesswork and no wasted effort.

Just insights you can act on right away.

Teams use user testing to move faster, make smarter decisions,

and craft experiences people truly love.

Real people, real reactions, real fast.

Learn more at usertesting.com slash audio.

Support for the show comes from Workday.

New people to develop, new products to launch, new goals to crush.

Workday Go is designed for smaller mid-sized businesses because there's never a dull moment

and it can be a lot to keep up with.

With HR and finance on one AI platform, you'll have everything you need to think big, go big and grow big and go live in as little as 30 to 60 business days.

Simplify your SMB with Workday Go. Find out what Workday Go can do for for you visit workday.com slash go to learn more

support for this show comes from shopify with shopify it's easy to create your brand open up

for business and get your first sale use their customizable templates powerful social media

tools and a single dashboard for managing it all.

The best time to start your new business is right now, because established in 2025 has a nice ring to it, doesn't it?

Sign up for a $1 per month trial period at Shopify.com slash Vox Business, all lowercase.

Go to Shopify.com slash Vox Business to start selling with Shopify today. Shopify.com slash Vox Business.

Today's number 65. That is the percentage of baby boomers who say other generations, quote, don't understand them. Put another way, most boomers still

have teenage brains, which would explain, well, everything.

...