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Jacobin Radio

Jacobin Radio w/ Suzi Weissman: All the News That’s Fit to Click w/ Caitlin Petre

Jacobin Radio

Jacobin

Socialism, History, News, Left, Jacobin, Alternative, Socialist, Politics

4.71.5K Ratings

🗓️ 3 November 2021

⏱️ 51 minutes

🧾️ Download transcript

Summary

Caitlin Petre, media sociologist at Rutgers University, has just published All the News That’s Fit to Click, a critical look at how performance analytics are transforming the work of profit-driven journalism. She exposes how newsroom metrics that measure and gauge reader engagement with digital news content represent a new form of intensified commercial pressure. Journalists are driven to optimize their content for clicks in ways that end up reshaping the newsroom power dynamics and their own working conditions. Journalism, after all is a form of labor—and one that has become increasingly casualized and precarious. Caitlin Petre’s account of data-driven journalism is also an important preview of how the metrics revolution may transform other professions with far-reaching implications. We talk to Caitlin about her research and ask what it portends for intellectual labor or knowledge work.


Read Victor Pickard's excellent review of Caitlin Petre's book in Jacobin.



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Transcript

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0:00.0

This is Jacobin Radio. I'm Suzy Weisman. On today's program we talked to

0:29.0

Caitlin Petre, a media sociologist at Rutgers University, about her new book,

0:34.4

All the News that's fit to click. It's a critical look at how performance

0:39.1

analytics are transforming the work of profit driven journalism. She exposes

0:44.6

how newsroom metrics that measure engage reader engagement with digital

0:48.9

news content represent a new intensified form of commercial pressure. Journalists

0:54.5

are driven to optimize their content for clicks in ways that end up

0:58.6

reshaping the newsroom power dynamics and their own working conditions. Journalism

1:03.6

after all is a form of labor and one that has become increasingly

1:07.5

casualized and precarious. Caitlin Petre's eye opening account of data-driven

1:13.1

journalism is also an important preview of how the metrics revolution may

1:17.5

transform other professions with far reaching implications. All this when our

1:22.8

program returns in just a moment.

1:28.6

This is Jacobin Radio. I'm Suzy Weisman and really pleased to have Caitlin Petre

1:42.3

with us for the first time. She's an assistant professor of journalism and media

1:47.0

studies at Rutgers University and she studies the impact of data analytics and

1:52.5

algorithms in the workplace. These are the buzzwords, right? And these are really

1:56.0

important and she has a brand new book that just came out less than a month

2:00.3

ago and has a terrific title and it's called All the News That's Bit To Click. It

2:06.8

is just by Princeton and she's going to join us to talk about really not just

2:12.0

what's in the book but what it means for the larger journalism universe. And

2:17.4

Victor Picard says in his excellent review of it at jacobin.com that her book is

...

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