ITL286: How to Self-Promote Without Sounding Conceited
In the Loop with Andy Andrews
Matt Lempert
4.9 • 614 Ratings
🗓️ 27 May 2017
⏱️ 22 minutes
🧾️ Download transcript
Summary
In this episode, we answer a listener's question on self-promotion.
Are you promoting your product or yourself?
- If you promote your product successfully, you'll become known without having to promote yourself.
- The Bible says you'll be known by your works.
Give your product away strategically.
- Explain the value of your product. What will the product do for people's lives?
- If what you're selling really has value, it will catch on.
- Market your product differently for first- and second-generation buyers.
Tune in to learn how Andy marketed his first-ever book.
You can also hear more from Andy by subscribing to his new podcast, The Professional Noticer. Just go to AndyAndrews.com/podcast for details.
Do you have a question for Andy? Call in and your questions might be features on the show!
- Phone: 1-800-726-ANDY
- Email: InTheLoop@AndyAndrews.com
- Facebook.com/AndyAndrews
- Twitter.com/AndyAndrews
- Instagram.com/AndyAndrewsAuthor
Transcript
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| 0:00.0 | You're listening to In the Loop, a unique opportunity to see life from a different perspective |
| 0:06.5 | with New York Times bestselling author, Andy Andrews. |
| 0:10.4 | Now here's your host, David Loy. |
| 0:12.9 | Hi and welcome to In The Loop with Andy Andrews. |
| 0:15.8 | I'm your host David Loy. |
| 0:16.8 | Thanks for joining us again. |
| 0:18.5 | Andy, thank you for being with us. |
| 0:20.0 | How are you? |
| 0:20.7 | Good, buddy. Good. How are you? |
| 0:22.6 | I'm doing well. How's Matthew? Matthew is the glue that holds in the loop together. Without him, |
| 0:30.0 | this whole thing falls apart. I always thought he was kind of sticky. And most of you know, but I'll say it again, |
| 0:37.4 | Matt Lembert is running everything behind the scenes, making us sound better than we should, and puts all this stuff together. |
| 0:45.7 | Because Andy, you and I would be lost technology-wise if we had to put this together ourselves. |
| 0:51.2 | Would be. I am lost. |
| 0:57.9 | That's true. So it's great to have Matt as a part of what we do. And so many listeners email in and they say, hi, Andy, Matt and David. They know |
| 1:03.9 | exactly what's going on behind the scene. So that's great. Yep. Yep. All right, Andy, we've got a |
| 1:09.1 | another great question that came in from a loyal listener named Michael. |
| 1:13.7 | But before we get to that, who is our sponsor for this week? |
| 1:17.8 | Rocker Man. Rocker Man of Texas. You know what? I didn't tell you this, David. |
| 1:24.5 | I mean, now you know how much I love rockerman. |
| 1:27.9 | And the whole idea of what they do, they make these oversized wooden chairs. |
| 1:35.6 | And you can put them indoors if you wanted to. |
... |
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