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This is Motley Full Answers.

I'm Alison Southwick and I'm joined as always by Robert Brokamp, personal finance expert

here at The Motley Fool.

Hello, Bro.

Hi, Alison.

On this week's episode, we're joined by New York Times reporter John Schwartz to talk

about his book, This is the Year I Put My Financial Life in Order.

Bro is also going to share five lessons

learned from the fall of GE. All that and more on this week's episode of Molly Phil Answers.

So, bro, what's up? Well, Allison, in theory, you'd think that General Electric would make

for a solid long-term investment co-founded by none other than Thomas Edison. The company has been

around since 1892. For decades, it has been one of the biggest, most diversified companies in the

world, and it paid a steady dividend. We've all used the company's products and services

probably sometimes on a daily basis. But so far this century, the reality of GE is that it has

been a horrible investment.

After reaching almost $60 per share in 2000 on a split-adjusted basis, it now trades for $14.

Wow.

Yes.

...