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Marketplace Tech

It’s in Big Tech’s DNA to overhire in the boom and deflate in the downturn

Marketplace Tech

Marketplace

News, Technology

4.51.3K Ratings

🗓️ 24 January 2023

⏱️ 10 minutes

🧾️ Download transcript

Summary

The mea culpas from tech CEOs announcing massive job cuts have become a familiar refrain: “We hired too many people.” “We were much too optimistic.” “This did not play out the way I expected.” That’s a mashup of statements from Salesforce, Stripe and Meta. The tech industry continues to shed jobs: Google and Microsoft announced thousands of layoffs last week and Spotify this week. So, why did so many tech companies make the same mistake of overhiring? Marketplace’s Meghan McCarty Carino spoke with Anup Srivastava, a Canada research chair and professor at the University of Calgary. He said going big during boom times is baked into the business model of the industry.

Transcript

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0:00.0

Why do so many layout announcements follow a similar script from American public media?

0:07.8

This is Marketplace Tech.

0:09.1

I'm Megan McCarty-Carrino.

0:20.1

The Mayacolpas from Tech CEOs announcing massive job cuts have become a familiar refrain.

0:27.0

We hired too many people.

0:29.0

We were much too optimistic.

0:31.2

This did not play out the way I expected.

0:34.3

That was a mash-up of statements from Salesforce, Stripe, and Meta.

0:39.1

The tech industry continues to shed jobs.

0:42.2

Google and Microsoft announced thousands of layoffs last week, Spotify, hundreds this

0:47.8

week.

0:48.8

So, why did so many tech companies make the same mistake of overhiring?

0:54.4

Anup Srivastava is a Canada research chair and professor at the University of Calgary.

1:00.3

He says going big during boom times is baked into the business model of the industry.

1:06.2

It's a winner takes all.

1:07.2

There is only one link it in, there's only one Facebook, there's only one Google.

1:11.5

That's a network effect.

1:12.9

So you have to become big and capitalize on so-called winner takes all profit structure in

1:18.9

order to make money.

1:20.6

So they were buying lottery tickets, they were experimenting.

1:23.8

The party has come to a stop.

1:25.5

Right, during the good times it really felt like there was such a competition to expand

...

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