Is Your Personal Brand Helping or Hurting Your Future Success?

Technology Revolution: The Future of Now

Bonnie D Graham

News, Business News, Technology

4.9 • 112 Ratings

🗓️ 10 February 2021

⏱️ 56 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

The Buzz 1: “Social media can also be a powerful tool for your professional life…It can also be full of pitfalls. More employers and recruiters now regularly check candidates’ social media profiles before hiring them, and screenshots of status updates and tweets mean your electronic words can live forever, even if you delete them later…it’s not just your own posts—your activity, including those stealth “likes,” can come back to haunt you, too… every post you’ve liked, commented on, or shared, in addition to any posts you’re sharing to your feed.” [themuse.com] The Buzz 2: “Creating a personal brand on social media…it’s about what you stand for and what people should expect when they see you’ve posted a new piece of content.” [digitalmarketinginstitute.com] We’ll ask Loic Simon, Lindsey Boggs, Jonathan Pogact and Sylvia Lachkar to predict How Your Personal Social Brand Could Help or Hurt Your Future Career, Business, Influence, Reputation and Life.

Transcript

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0:00.0	Where does yesterday's future, which is already here, really here, really here, meet today's future, which is about to happen, and tomorrow's future, which could be just minutes away?
0:16.3	Welcome to Technology Revolution, the future of now.
0:30.3	Where host Bonnie D. Graham asks savvy futurists for their predictions about the tech-driven trends that are shaping our future right now.
0:34.3	Here's your host who will take us into the future of now.
0:35.7	Bonnie D. Graham.
0:39.8	Ooh, I always expect a rocket ship to go across Zoom in that opening.
0:44.4	Thank you to Ryan Treasure, VP of, I call him VP of Everything at World Talk Radio, Voice America, my co-producer and the voice of that interesting opening.
0:48.5	We are here with a very important topic.
0:50.5	It affects anybody who's anybody I heard years ago that if you don't have a social
0:55.5	presence online, this was quite a few years ago, you don't exist. I didn't say you're dead.
1:00.3	I said you don't exist. You have to have a footprint somewhere. How many times have you tried to
1:04.6	look up somebody you went to school with, somebody who was a neighbor, somebody used to work with,
1:08.3	and you can't find them because there were 12,000 Gary
1:11.7	Smiths on Facebook.
1:13.0	I don't know.
1:13.7	But anyway, we all need to have a social footprint.
1:15.6	So we're going to talk today about what your personal branding on social media does to impact
1:22.0	your future success.
1:23.6	It could already be impacting your success right now.
1:25.7	What does it do to your ability to get a job? Your ability to start a company, your ability to get funding, your ability to, I'm going to say it, buy a house, get into a college, get a job, meet a partner, do anything like that.
1:37.7	So I have a couple of interesting quotes, and then I'll introduce my panel and I'll have them tell us more about them.
1:42.8	So let me go to my first opening quote.
	...

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