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Hey everybody, welcome to the Single Tracks podcast.

My name is Jeff, and today Aaron and Greg and I are going to explore the question

of whether we're in the golden age of mountain biking right now.

So back in 2014, one of our contributors, Michael Paul, said in a comment that we are

currently in the golden age of mountain biking. And that's been a couple of years now. But since

that time, I believe Greg's made a similar claim more specifically about trail building being

in a golden age. But I thought it would be a fun discussion to talk about

some of the good things that are happening in mountain biking right now and then also maybe talk

about some of the challenges. So to start off, what do you guys think? Are we in a golden age

of mountain biking? What does that even mean to you? Well, according to Miriam Webster, the golden age is a period of

great happiness, prosperity, and achievement. So going by that definition, I'd say that we are

at least part of the sport is in a golden age. I think at least from a product standpoint,

particularly we're in a golden age of mountain biking.

But if we're talking about, you know, racing and actual participation, I'd say the golden age for that was probably in the 90s, you know, when you had really big race teams.

You had big sponsors from outside the sport.

So, you know, car companies like Honda and Volkswagen and Volvo and drink

companies were sponsoring teams back then and not just in terms of the number of racers showing

up, but there was, you know, a huge fan presence. And you just, you know, with the way that the

sport is sliced up into so many niches and there's you know the pie

...