Is This the End of Woke Capitalism?, With Jennifer Sey

Tablet Studios

Tablet Magazine

Religion & Spirituality, Judaism, Society & Culture

4.6 • 1.5K Ratings

🗓️ 13 February 2025

⏱️ 49 minutes

🔗️ Recording | iTunes | RSS

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Summary

Jennifer Sey was a national gymnastics champion who then won awards for exposing the abuse many female gymnasts suffered at the hands of their male coaches. She was also a celebrated executive with fashion giant Levi Strauss before being canceled for speaking her mind. Now, she’s the founder and CEO of XX-XY Athletics, a new brand committed to protecting women in sports from males unduly entering their spaces. She joins Liel to share how she ended up behind the president’s desk at the signing of a recent executive order, what it was like to have J.K. Rowling endorse her ad, and why Nike and every other big brand in sports is now copying her message.

Transcript

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0:49.1	Oh, oh, oh, oh,. I'm Leah Liebowitz, and our guest today is Jennifer
1:09.6	Asay, the CEO and founder of XXY Athletics,
1:14.6	a company that aims to do much more than merely deliver terrific, terrific clothes.
1:19.6	We'll hear a lot more about this.
1:21.6	Jennifer, hello, welcome.
1:23.6	Thanks for having me. I'm so happy to be here.
1:25.6	It's nice to see you again.
1:32.6	It's such a pleasure. I want to start in media stress. So many places in which a conversation with you could begin. You've done so much. You've achieved so much. You have people are
1:36.7	listening to us now in audio. They cannot see this great Emmy, this shining golden statue behind
1:42.3	you. You've produced incredible films. You've written incredible
1:45.8	books. You've launched incredible companies. We'll talk a little bit about all of that.
1:49.5	But first of all, I want to start, I think it was like, what, last Tuesday or something like
1:54.7	that. You're sitting at home in Denver. You're checking your email and then an invitation pops in. Tell us about it. I assume you're
	...

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