Hi everyone, I'm Maggie McGrath, editor of Forbes Women.

In the United States, nearly one in six families experience infertility,

and just one cycle of in vitro fertilization can cost $20,000.

It often takes more than one cycle to attain a successful pregnancy.

This means that IVF is ultimately creating an asset class in the U.S.

that one founder would argue is untapped.

That founder is Claire Tompkins.

She is the founder of Future Family, and she joins us now with an exciting announcement.

Claire, thank you so much for being here.

Maggie, thanks for having me. It's great to be here. So we're going to break some news a little deeper in the

conversation, but you are really innovating the IVF in fertility space by looking at it as an asset class

instead of approaching it from yet another fertility solution. Can you tell us what Future Family is?

Absolutely.

So Future Family is the largest financing platform today in the U.S. for American families, for in vitro.

We also cover things like egg freezing, which can be a step along the pathway to building

your family and using fertility treatment.

You're exactly right about this being an asset class in the U.S. now.

It is the fourth largest expense.

Mortgage, auto, education, and now family building.

And so the biggest really barrier to, you know,

being able to start your family, especially with fertility treatment,

really has become the cost of

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