Is Instagram SEO Better Than Using Hashtags? | Quick Tip Tuesday - 577

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Business, Marketing

4.9 • 2.7K Ratings

🗓️ 19 April 2022

⏱️ 15 minutes

🔗️ Recording | iTunes | RSS

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Summary

In the past, using Hashtags was a great way to get your content discovered on Instagram. But over time, with so many people utilizing hashtags, this tool has proven less and less effective. So how can one get their content discovered today? SEO! In this episode, Brock explains how this particular AI works and the best ways you can use it to your advantage. Marketing Impact Academy LIVE Workshops start THIS WEEK!!!! Go to marketingimpactacademy.com to be sure you are there to take advantage of these FREE Workshops!! Download the Patreon App and Join The Chalene Show at patreon.com/TheChaleneShow Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To...Grow Your Following and Reach More Customers on Instagram™(All in Just Five Minutes a Day!) InstaClubHub.com Join our NEW, awesome PodSquad on Facebook here! Subscribe to The Chalene Show!!! Links from today's episode: Leave Chalene or Brock a message or ask them a question at (619) 500-4819 Not sure what your thing is? Go to Chalene.com/MyThing Learn more about Kajabi Leave Chalene a Voicemail review or question for a chance to win a gift HERE Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson Facebook: www.Facebook.com/Chalene TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson Be sure to follow Brock on his travel adventures @tayandbrock Stop dieting & start living: PhaseItUp.com Sign Up For MY WEEKLY NEWSLETTER and you'll get FREE tips on how to live a ridiculously amazing fun-filled life! Be sure you are subscribed to this podcast to automatically receive your episodes!!! Get episode show notes here: www.chalenejohnson.com/podcast Hey! Send me a DM & tell me what you think about the show! (Use the Hashtag) #BuildYourTribe so I know you're a homie! XOXO Chalene

Transcript

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0:00.0	Hey, what's up and welcome to today's quick tip Tuesday episode of Build Your Tribe.
0:08.0	In today's episode, we are going to be talking about Instagram SEO and why it's more important
0:14.6	than Instagram hashtags.
0:15.9	First of all, of course, let's start with a definition of what the heck does SEO stand
0:20.0	for.
0:21.0	SEO, of course, stands for Search Engine Optimization.
0:24.5	A lot of us are familiar that SEO is something that can be powerful for a website because
0:29.8	we're used to Google being that search engine and having our website optimized to rank
0:35.0	higher on Google.
0:36.7	But there is a search engine that runs Instagram.
0:39.8	It's that little search bar at the top of the Explorer page.
0:42.8	And if you can optimize your profile and optimize your content, as I'm going to talk about
0:48.4	in today's episode, you will be more likely to show up in search when people are searching.
0:53.8	You're going to be more likely to be discovered, more likely to be found, and of course, that
0:57.3	leads to more eyeballs on your account and more followers for your business.
1:02.1	Let's start by talking about hashtags.
1:05.5	Hashtags are something that can help you grow on Instagram.
1:08.4	However, they are no longer as effective as they used to be.
1:12.4	Hashtags from day one have served the purpose of categorizing our posts.
1:17.1	That's what hashtags were meant for.
1:18.6	That's what they were designed and created for.
1:20.7	And that's what their intended use has always been.
	...

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