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Freakonomics Radio

Is Google Getting Worse? (Update)

Freakonomics Radio

Freakonomics Radio + Stitcher

Documentary, Society & Culture

4.632K Ratings

🗓️ 22 February 2024

⏱️ 57 minutes

🧾️ Download transcript

Summary

It used to feel like magic. Now it can feel like a set of cheap tricks. Is the problem with Google — or with us? And is Google Search finally facing a real rival, in the form of A.I.-powered “answer engines”?

Transcript

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0:00.0

Hey there. It's Stephen Dubner. About a year and a half ago, we published an

0:10.0

episode called Is Google getting worse?

0:12.7

We talked about Google's near monopoly over internet search, and we looked at a startup called

0:17.8

Niva that was trying to compete against Google.

0:20.9

Well, Niva has already shut down, so maybe it will be impossible to dislodge Google.

0:27.0

Or, maybe not.

0:30.0

Since we put out that episode, a new kind of competitor has emerged.

0:34.7

Search engines powered by artificial intelligence.

0:38.0

You've probably already heard about chat gPT, but the one I was interested in hearing

0:41.7

more about is called

0:42.8

perplexity. So today we are going to replay that earlier Google

0:47.2

episode but first I'd like you to hear a new conversation we just

0:50.5

recorded with this would be rival.

0:53.0

Google created the greatest business model on the internet.

0:56.0

It just has to be rethought.

0:58.0

That is Aravand Shrinivas.

1:01.0

I'm the co-founder and CEO of perplexity.

1:04.8

Proplexity is what?

1:06.0

Describe it to someone who like a grandmother, an uncle,

1:10.0

someone who doesn't know a whole lot about how this works?

1:13.2

Proplexity is a conversational answer engine.

1:16.2

So you ask you a question and it just gives you the answers and it also tells you

...

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