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Tech Life

Is Apple iOS 14.5 hurting advertisers?

Tech Life

BBC

Tech News, Technology, News

4.3227 Ratings

🗓️ 30 April 2021

⏱️ 24 minutes

🧾️ Download transcript

Summary

Apple’s long-awaited iPhone software update arrives with new features to block trackers. What effect is it having so far? Plus, how a machine learning startup aims to help doctors detect lung cancer earlier. And former British Prime Minister Gordon Brown warns of a global digital divide. Presented by Rory Cellan-Jones, with BBC senior tech reporter Zoe Kleinman. Produced by Jat Gill.

Transcript

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0:00.0

Hello, you're about to listen to a BBC podcast, so I'd like to tell you where you'll find more just like it.

0:05.6

I'm Izzy Lee Poulton, an assistant commissioner for BBC Sounds, which means I'm involved in the whole podcast making process.

0:12.2

Whether that's developing fresh formats or facilitating eye-catching artwork, I helped project manage all the details that make our podcast stand out.

0:19.7

At the BBC, we've got access to storytellers and experts across a huge range of subjects.

0:24.4

It could be psychologists, comedians, celebrities or journalists.

0:28.6

No podcast or day looks the same here.

0:31.6

So no matter what you like, check out BBC Sounds.

0:34.1

There's probably another podcast on there that you're absolutely love.

0:37.8

Thanks for downloading this TechTent podcast from the BBC World Service. Find out more about us

0:43.3

at BBCWorldservice.com slash TechTent.

0:49.6

Hello and welcome to TechTent, your weekly guide to all the hottest news and trends from

0:54.1

the technology world.

0:55.6

I'm Rory Gathland Jones, and this week it was supposed to mean an earthquake in the world of online advertising.

1:02.3

Finally, Apple's new iPhone software update designed to clamp down on the tracking of users has arrived.

1:09.6

We assess the fallout. Another great leap forward in

1:13.1

the use of AI in healthcare. We hear how machine learning can detect early signs of lung cancer.

1:19.7

And former British Prime Minister Gordon Brown tells us of his concerns that the pandemic has

1:25.2

widened the global digital divide.

1:28.4

Joining me this week is BBC's senior tech reporter Zoe Kleinman.

1:32.1

Hi, Zoe, what's been keeping you busy?

1:34.7

Well, Rory, all this talk about advertising has made me take a slightly closer look than usual at the ads that I get.

1:41.2

And I have to say, I think everybody thinks I have a really dirty bathroom.

...

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