4.6 • 2.8K Ratings
🗓️ 6 August 2025
⏱️ 67 minutes
🧾️ Download transcript
Click on a timestamp to play from that location
0:00.0 | Ready to launch your business? Get started with the commerce platform made for entrepreneurs. Shopify is specially designed to help you start, run and grow your business with easy customizable themes that let you build your brand, marketing tools that get your products out there. Integrated shipping solutions that actually save you time. From startups to scaleups, online, in person, and on the go. Shopify is made for |
0:22.8 | entrepreneurs like you. Sign up for your $1 a month trial at Shopify.com slash setup. |
0:36.1 | Brian, I am so excited to talk about this because I feel like this gets a lot of press. |
0:40.8 | And I think that there is a lot of misinformation out there because used to $100,000 |
0:46.1 | was like the crim della crim, like the goal was to reach a six figure income. |
0:51.1 | But now we're hearing so many people say, oh, even if you make $100,000, |
0:55.6 | you're still living paycheck to paycheck. So the question is, is it enough? Well, I think anybody |
1:01.2 | who's watched our content for any period of time, no, this was one of my milestones. When I hit 30, |
1:06.5 | I wanted to be making six figures. But there is a bigger question here. In the past, six figures was |
1:12.9 | something that was to be aspired to. Sure. But now we even have people asking, because we've all heard |
1:19.2 | about the Princeton study of is $75,000 enough to create happiness and survivability. Now people |
1:26.3 | are asking that exact same question on $100,000. So what is it? |
1:29.8 | Is this enough to make you rich? Is this enough to make you comfortable? We wanted to break that down. |
1:33.9 | Well, Bank rate did a really interesting study and they pulled some respondents asking these |
1:38.5 | questions. They asked them, how much is enough? What income is needed in order for you to feel financially secure or to feel |
1:47.5 | comfortable? And what's really, really interesting is that 45% of Americans listed an income |
1:53.4 | of $100,000 or less necessary to feel comfortable, which I thought, okay, well, that's great news. Half of the folks at least |
2:02.7 | say, okay, I don't have to make over $100,000 to feel comfortable. It tells us that a huge |
2:07.8 | portion of Americans would even say that 100,000 is still that number. It's still the financial |
2:13.1 | success. It's still the financial comfort number that exists out there. I still think it's |
2:17.2 | quite interesting, though, if you, and this is why I love that the next question, we don't have to |
2:21.5 | flip it yet, is what is rich? But it is, you start seeing the indications that maybe there's a |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Brian Preston, CPA, CFP®, PFS and Bo Hanson, CFA, CFP® | Fee-Only Fiduciary Advisors, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Brian Preston, CPA, CFP®, PFS and Bo Hanson, CFA, CFP® | Fee-Only Fiduciary Advisors and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.