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9to5Mac Daily

iPhone 17 demand, Apple’s smart home plans

9to5Mac Daily

9to5Mac

News/tech News, Mac, Technology, News, Apple Tv, Tech News, Ios, Apple News, Ipad, Apple

4.6624 Ratings

🗓️ 15 October 2025

⏱️ 7 minutes

🧾️ Download transcript

Summary

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Transcript

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0:00.0

Welcome to 95 Mac Daily for Wednesday, October 15th, 2025.

0:07.3

I'm your host, Chance Miller.

0:09.7

Leading off today, the popularity of the iPhone 17 lineup saw Apple almost match Samsung's market share for the third quarter of the year,

0:18.9

according to new data from analysts at IDC.

0:21.9

The firm describes it as a remarkable achievement, attributing the ability to sell even more

0:27.3

premium phones in a challenging economy to a combination of three factors.

0:32.6

IDC is estimating that Apple's market share as of Q3 is 18.2%, almost matching that of Samsung's at

0:40.7

19%. Orders for the iPhone 17 outpaced orders for the iPhone 16 during the quarter by around

0:48.1

3%, with Apple selling around 58.6 million iPhones compared to Samsung at 61.4 million.

0:56.7

IDC says that the continuing innovation in both hardware and software are part of the reason for

1:02.3

the continued sales success of premium iPhones and folding phones from companies like Samsung.

1:08.3

But financing schemes like the iPhone upgrade program and trade-in

1:12.6

deals from Apple and its carrier partners are also playing an important role.

1:17.7

IDC says that so far the impact of tariffs doesn't seem to be biting too hard, but it's hard

1:23.2

to quantify what the demand would have been without tariffs.

1:26.6

But regardless, it's incredibly notable to see Apple catching up to Samsung and market share for the first time,

1:32.8

a metric by which it's historically lagged behind its competitor in the worldwide market.

1:38.9

Next up today, in news that could further bolster Apple's iPhone sales through the end of the year,

1:44.7

the iPhone Air is now set to launch in one of Apple's biggest markets, China. When Apple unveiled the iPhone

1:50.6

Air, it said the device should become available for pre-order on September 12th and a wide-ranging

1:56.3

global launch. China was originally announced as a launch country, but Apple had to later change its

2:02.9

plans due to regulatory issues surrounding the iPhone Air's design. Because of how thin the iPhone

...

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