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The Next Big Idea

INTUITION: The Science of Trusting Your Gut

The Next Big Idea

Next Big Idea Club

Self-improvement, Arts, Books, Society & Culture, Education

4.51.3K Ratings

🗓️ 14 August 2025

⏱️ 56 minutes

🧾️ Download transcript

Summary

We all have eureka moments, sudden bursts of certainty that seem to come out of nowhere. What if you could summon that feeling on command? Laura Huang, a business school professor, has been studying that question. She’s found that for the world's most successful people, intuition isn't an accident. It's a skill. A tool they’ve sharpened. Today on the show: the practical steps you can take to turn a random hunch into your most reliable guide. 📕 Grab a copy of You Already Know 📱Sign up for The Next Big Idea Club+ in Apple Podcasts, and you’ll get ad-free listening, bonus episodes, subscriber-only shows, and more. 📩 Want to transform your day in just 10 minutes? Sign up for our Book of the Day newsletter, and you’ll get daily, bite‑sized insights from the best new nonfiction books — in audio or text — straight from the authors. Join us today!

Transcript

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0:00.0

Hey folks, Rufus here. Quick question for you. When's the last time you made a big decision,

0:06.7

not with a list of pros and cons, but because you just knew. You felt in your gut that it was

0:13.6

the right call. That feeling is what my friend and colleague, Michael Kovnet, is going to talk about

0:19.4

on the show today with Laura Huang,

0:22.0

an expert on the surprising science of intuition. Yes, it's a science. It's a fantastic conversation

0:29.7

about how to make good decisions. And speaking of good decisions, here's one for you,

0:36.5

subscribing to the next Big Idea Club,

0:38.9

plus our brand new channel on Apple Podcasts.

0:42.9

Look, I want to be totally transparent here.

0:45.5

We've been making this show for six years now.

0:48.3

It's a great joy.

0:49.8

And after a few wonderful years with the LinkedIn Podcast Network, we're now looking for a new home.

0:55.9

And in this moment of transition, we're turning to you, our listeners, for support.

1:01.8

Signing up is the single best way to make sure we can continue to bring you ear-opening

1:06.4

conversations like the one you're about to hear week after week.

1:13.0

For just $4.99 a month, you'll get ad-free episodes, bonus content, and access to subscriber-only podcasts from Susan Kane, Cal

1:19.7

Newport, Stephen Johnson, and other great thinkers. To start a free trial, just find our show on Apple

1:26.3

podcast and tap the subscribe button.

1:29.0

It's that easy.

1:30.4

All right, here's Michael.

1:33.3

I'm Michael Kovnet, and this is the next big idea.

1:37.7

Today, how do you know what you know?

...

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