4.9 • 791 Ratings
🗓️ 8 November 2022
⏱️ 18 minutes
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0:00.0 | Halloween is come and gone, and we're entering the second week of November. |
0:06.8 | The Christmas season is officially here, and you know it's true because Mariah Carey said so. |
0:13.1 | Maybe you're like me and you're already putting up your Christmas lights. |
0:16.0 | If you're like most people, those Christmas lights are the modern LED kind. |
0:21.2 | And for all the many benefits they provide, including being longer lasting and more energy |
0:25.5 | efficient, there's something lacking. |
0:28.1 | They just don't have the same glow of the classic incandescent bulbs. |
0:32.3 | Those are the kind I grew up with, and those of us, of a certain age, can attest that they |
0:37.0 | cast a uniquely Christmasy |
0:38.8 | light over everything surrounding them. For decades now, the choice has been vintage bulbs, |
0:44.3 | which are only available on places like eBay or garage sales, and modern LEDs. But that all |
0:49.7 | changed just a few years ago when an artist in Michigan created True Tone, |
0:54.5 | a maker of LED Christmas lights that are indistinguishable from the vintage kind. |
0:59.5 | True Tone quickly became a sensation, |
1:01.8 | earning legions of devoted customers and fans and some very high-profile clients. |
1:06.7 | I recently caught up with True Tone founder David Andorra |
1:09.8 | to talk about the unlikely story behind the company, its recent successes, and the country music star who was blamed for buying out their whole inventory. |
1:18.4 | I'll come back at the end to wrap up. |
1:20.6 | And now, here's my conversation with David Andora from Truton. |
1:26.1 | I'd like to know about your background, because I know you're a designer and you've worked on themed spaces and exhibits. |
1:32.2 | What kind of things do you do? |
1:33.6 | So I have a long history of being self-employed, working at all sorts of variety of jobs. |
... |
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