INTERVIEW: Charlie Mack & Shoaib Rasheed On ‘Bernard Callebaut’ Chocolate Brand Launch + More
The Breakfast Club
The Black Effect Podcast Network and iHeartPodcasts
4.4 • 14.4K Ratings
🗓️ 26 September 2025
⏱️ 10 minutes
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Summary
Today on The Breakfast Club, Charlie Mack & Shoaib Rasheed On ‘Bernard Callebaut’ Chocolate Brand Launch. Listen For More!
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Transcript
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| 0:06.4 | I'm Marcus Grant. |
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| 0:55.4 | Our guy Charlie Mack pulled up, right? Yeah. You know, Charlie Mack, he keeps something going on. Keeps something going on. And Charlie Mack said he wanted to bring us some chocolates. Absolutely. Talk to us, Charlie, Matt. What is this? Premium chocolate, fine chocolate. I got my man Sheet here. Sheet is the CEO. |
| 1:09.2 | What's up, Sheet? |
| 1:10.0 | Of Bernard Chocolate, a family, very historical family called the Kalibu family. |
| 1:14.6 | Okay. Talk to him. Come on, talk to him, Sheet. Give it to him to him. Yeah, we came from Canada. We're about to launch our products here in the United States. We do fine chocolates. We bought a company, I mean, another person back in 2018, but it's a fifth |
| 1:29.3 | generation chocolatier. His family has been doing chocolate since 1911. Everything that we do is |
| 1:33.7 | organic, natural, premium products, premium ingredients. We do a lot of community work out back in |
| 1:39.6 | Canada in terms of not just being a company that is profit-driven, but we also focus on a lot of giving back to the community |
| 1:46.4 | and making sure that we're being impactful |
| 1:49.6 | in what we do as a cultural in our organization. |
| 1:53.4 | So it's like what, second, third generation? |
| 1:55.5 | This is fifth generation. |
| 1:56.5 | So our guy here is Bernard Calabo. |
| 1:58.6 | So the brand here is, so we're launching new brands. |
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