Inside WWE's storytelling machine | Paul "Triple H" Levesque
TED Talks Daily
TED
4.1 • 11.9K Ratings
🗓️ 23 September 2025
⏱️ 39 minutes
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Summary
From his electrifying entrances as a professional wrestler to his current work as WWE's chief content officer, Paul "Triple H" Levesque knows how to entertain a crowd. In this conversation with TEDSports co-chair Patrick Talty, Levesque pulls back the curtain on WWE's approach to storytelling, gives a peek at what's coming next and explains why pro wrestling belongs in the same conversation as the world's biggest sports.
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