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The Gist

Inside the Jill Abramson Firing

The Gist

Peach Fish Productions

Daily News, News

4.53.7K Ratings

🗓️ 16 May 2014

⏱️ 26 minutes

🧾️ Download transcript

Summary

On today's episode, NPR's David Folkenflik explains the frayed relationships that led to an embarrassing week for the New York Times. Then, Slate's Julia Turner joins us for a look at the newspaper of record's leaked innovation report. Plus, Mike's Spiel on who we describe as pushy and brusque. Get notified as soon as The Gist posts each weekday: www.slate.com/gistemail. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

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0:09.5

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0:20.0

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0:25.0

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0:29.0

It's Friday, May 16th, 2014. From slate, it's the gist I might pass.

0:39.0

So there's this series of ads for a Diet Coke. Perhaps you've heard of it. It has bubbles and no calories.

0:45.0

And here's what some of these ads say. See them in the subways.

0:48.0

You move to New York with an MBA, one clean suit and an extremely firm handshake.

0:54.0

You move to New York with woodworking tools and obsession with 18th century furniture and 18th century facial hair.

1:01.0

Alright, that's for the William Bergcraft. You move to New York with two turn tables, a microphone and a really cool DJ name. Diet Coke.

1:09.0

I hate these ads. They are so clawing. They are so what an old person thought of as appealing to a young person. Like, what's cool?

1:16.0

I know back, Odele, I'm cool. I love that back song. That back song's from 1996.

1:22.0

We're coming up on the 20th anniversary of Odele.

1:26.0

And then I read that they were discontinuing the campaign and I said, yes, you finally got it.

1:30.0

But why they were discontinuing the campaign is that the tagline and not even of all the words that I obsessed over in these campaigns,

1:37.0

you've moved to New York with the clothes on your back, the cash in your pocket and your eyes on the prize.

1:42.0

Of all those words that I just went with, the tagline is your on Diet Coke.

1:48.0

And people were saying, oh, this is like some trying to say you're on Coke. Get it, you're on Coke.

1:52.0

So they had to unplug the ad. The ads were horrible, but it had nothing to do with saying you're on Coke.

1:57.0

Anyway, I read about that in the New York Times, which leads me to today's show, which is a theme show.

2:02.0

I never really planned on doing a theme show, but circumstances have conspired to thrust a theme show upon us and I welcome that.

...

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