Inside an unexpected fight at Apple
Recode Daily
Recode
4.6 • 1.3K Ratings
🗓️ 24 September 2021
⏱️ 13 minutes
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| 0:00.0 | Mailchimp would like to talk to you about customers. |
| 0:03.6 | A customer is what happens when marketers fail to personalise their marketing, |
| 0:07.8 | grouping customers with very different behaviours into one tangled mess. |
| 0:12.0 | But with MailChimp, marketers can use real-time behaviour data to personalise every email for every customer. |
| 0:18.2 | So get MailChimp and turn your customers into customers. |
| 0:22.4 | Into it MailChimp, the number one email marketing and automation brand. |
| 0:26.8 | Based on customer numbers for verification email, advertising at MailChimp.com. |
| 0:35.2 | All summer, a fight has been brewing inside Apple. |
| 0:40.8 | Apple is forcing most of its employees to return back to the office at least three days a week |
| 0:46.8 | when it decides to reopen. |
| 0:49.4 | And Apple employees who have become used to working remotely don't really want to go back to the office. |
| 0:54.6 | Some people have quit, some are organising internally and creating petitions. |
| 0:58.8 | We've started talking publicly, which is rare at Apple because it's such a private company. |
| 1:04.0 | And they've been talking to the press, which is again hugely controversial and unprecedented for Apple workers. |
| 1:11.0 | What happens next in this battle at Apple matters. |
| 1:13.6 | The ripple effects could impact remote work policies at all kinds of companies across the country. |
| 1:19.0 | Rico Jareen Gaffari has been talking with Apple employees. |
| 1:21.8 | She's here to tell us more. |
| 1:25.8 | Hey, Jareen. |
| 1:26.8 | Hey, Ronnie. |
| 1:27.8 | So what did Apple employees tell you about their reasons for not wanting to go back to work at the office? |
| 1:32.0 | So for a lot of people, it's about being able to not waste time commuting hours into the office, right? |
... |
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