Here's your Forbes Daily Briefing for Thursday, November 28th.

Today on Forbes, inside Alex Cooper's $125 million deal to grow her multimedia empire.

It's 9 p.m. in Los Angeles' peacock feeder when five performers take the stage.

Eminem's shake that blast from the speakers,

and the male dancers start to tear off their clothes. As they strip down to their last layer,

an energized Alexandra Cooper appears behind them in her signature pink sweat set. Cooper, who is 30 years old,

stands in front of 5,000 screaming young women who have packed the house.

She shouts, quote, Welcome to the Unwell Tour.

After the burlesque show, Cooper talks about growing up in Newtown, Pennsylvania, playing

Division I soccer at Boston University, and her roller coaster sex life.

Multiple dance numbers and outfit changes later, pop star Camila Cabello and comedian Heather

McMahon join her for on-stage interviews before a performance by man-eater singer Nellie Furtado

closes out the show.

It's the seventh and final date of Cooper's personal review, based on her hit podcast,

Call Her Daddy, which regularly attracts more than 13.5 million monthly listeners. The live shows

are a celebratory end to Cooper's massive year. In August, she signed a $125 million three-year deal with Sirius XM to bring her Unwell network

of five podcasts to the 34 million subscriber-strong radio giant.

Unwell is a branch of Cooper's self-described, quote, Gen Z Media Company, Trending, which she co-founded

in April 2023 with her film producer husband,

Matt Kaplan. In addition to call her daddy, Unwell also oversees other popular influencer-hosted

shows, such as Hot Mess with Alex Earle, and Pretty Lonesome with Madeline Argy. Both Earl and

R.G, like Cooper, are Forbes' 30 under 30 alumni.

...