Ingrid Best On Investing On Herself, Jumping Into The Wine Business, + iBest Wines
Ebro in the Morning Podcast
HOT 97
4.4 • 1.7K Ratings
🗓️ 21 February 2024
⏱️ 20 minutes
🧾️ Download transcript
Summary
All Black History Month, we've been highlighting Black & Brown businesses and business owners making history today! Ingrid Best is making her mark in the wine business in a space where black-owned wineries only make up less than 1% of all U.S. wineries. Before that she was Executive Vice President at Combs Enterprises’ Spirits Division. Launching in October, iBest Wines can be found at your favorite local liquor store in New York, New Jersey, Florida, California, and in Georgia starting in March.
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Transcript
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| 0:00.0 | Ladies and |
| 0:02.0 | ladies and gentlemen he brought the morning Laura Stiles Rosenberg |
| 0:05.0 | They're on assignment right now but we continue to cover some things for black history month and this young lady right here is making history, I Best Wines, my friend, |
| 0:14.5 | Ingrid Best is with us. |
| 0:16.6 | Ingrid, good morning, how are you? |
| 0:18.6 | Good morning, I'm good, it's good to be here. |
| 0:22.0 | You know, we family, so I got to remember we're gonna get into our history as a part of this whole thing but I definitely wanted to get right to your new wine brand and this whole journey and how you got to this this moment because |
| 0:36.2 | this is history making. |
| 0:37.4 | Yes it is it is and it feels good to be here it feels good to make history. |
| 0:43.0 | I launched IBEST wines October 10th of 23, |
| 0:47.0 | so we're just a little over 100 days old. |
| 0:50.0 | It's my namesake brand after being in the wine and spirits business for over 20 years. |
| 0:56.3 | I decided to bet on myself. I took a trip to South Africa. I fell in love. |
| 1:01.9 | And I Best Wines is really my love story with South Africa. |
| 1:06.0 | Wow. The wine is from the Stelenbosch region, you know I blended both of the blends with an incredible winemaker and it really is a dream come true like I honestly can tell you I'm living the dream and the brand is beautiful. |
| 1:23.0 | So now walk us through the first first and foremost how many black women are even in the wine space are in and |
| 1:31.3 | are do you guys communicate with one another? |
| 1:33.5 | What is that? |
| 1:34.8 | Yeah, so you know, less than 1% of the wine industry |
| 1:38.6 | is made up of black founders, black brands. |
| 1:42.0 | So there's little to no representation however the people that have |
| 1:47.7 | broken into the industry and there are a number of them powerhouses are doing |
... |
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