In The Middle of The Before and After with Ariel Wengroff

CoinDesk Podcast Network

CoinDesk

Cryptocurrencies, Cryptocurrency, Dlt, Tokenization, Coindesk, Distributed Ledger, Blockchain, Tech News, Business News, Ethereum, Bitcoin, News, Digitalassets, Daily News, Decentralization, Defi, Crypto, Business

4.8 • 689 Ratings

🗓️ 27 October 2025

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Ariel Wengroff, EVP, Marketing & Communications, Ledger, explores how media and crypto are converging around transparency, trust, and digital ownership in today’s evolving digital landscape. In this episode of Gen C, Ariel Wengroff, EVP of Marketing & Communications, Ledger, reflects on her time at VICE and discusses the changing landscape of the media industry and the growing demand for truth and authenticity in the age of AI. In running marketing for the unicorn hardware company, Ledger, Ariel connects these shifts to Ledger’s vision of digital ownership—giving individuals control over their privacy, identity, and assets through secure signing and self-sovereign technology. Links mentioned from the podcast: Ariel's Twitter Ledger Website Follow us on Twitter: Sam Ewen, CoinDesk From our sponsors: Break the cycle of exploitation. Break down the barriers to truth. Break into the next generation of privacy. Break Free. Free to scroll without being monetized. Free from censorship. Freedom without fear. We deserve more when it comes to privacy. Experience the next generation of blockchain that is private and inclusive by design. Break free with Midnight, visit midnight.network/break-free Bridge simplifies global money movement. As the leading stablecoin issuance and orchestration platform, Bridge abstracts away blockchain complexity so businesses can seamlessly move between fiat and stablecoins. From payroll providers and remittance companies to neobanks and treasury teams, Bridge powers payments, savings, and stablecoin issuance for thousands – like Shopify, Metamask, Remitly, and more. Visit https://hubs.ly/Q03KGbRK0. OwlTing (Nasdaq: OWLS) is building invisible rails for global payments. With OwlPay, businesses and users can bridge fiat and stablecoins, send money instantly across borders, and access stablecoin checkout at lower costs. Licensed worldwide, OwlTing delivers secure, compliant, and regulated infrastructure for the digital economy. Learn more at https://www.owlting.com/portal/?lang=en&utm_source=CoinDesk&utm_medium=cpc&utm_campaign=CoinDesk_Banner - "Gen C" features host Sam Ewen. Executive produced by Uyen Truong.

Transcript

Click on a timestamp to play from that location

0:00.0	When you say to someone, wouldn't it be so nice if you could have control over your digital
0:05.5	likeness or you could have more interoperability around your imagery online or your photos
0:11.2	or things like that, they immediately welcome it.
0:20.3	Hey, it's Sam. It seems like everyone is talking about privacy right now. As someone who's been
0:27.2	in crypto since 2013, 14, it was probably no more meaningful moment to me than when I got my first
0:32.6	ledger device because it was the opportunity for me to take kind of this new formed money, this internet
0:38.8	native currency and feel like I actually owned it because of the hardware device that gave
0:43.4	me permission to say when things happened to it. I also think in a world of digital identity
0:48.7	and AI, the ability to sign your transactions that prove you are human, that you are you, that
0:55.1	what you are putting out in the world is what you want to, is so important. And it's only going to be
0:59.3	a growing area. And so I was really excited to talk to Ariel Weingroff. Ariel is the head of
1:07.2	communications and marketing, EVP at Ledger. We've spoken to a various number of people at Ledger before, but probably the most important
1:14.0	hardware device and now increasing into software and services in the crypto space.
1:19.1	So I thought it would be great on the eve of the Ledger Open, where they're announcing some
1:23.6	new things that we will talk about, for us to talk about the world of privacy, of identity,
1:30.3	of wallets, but also Ariel beforehand was at Vice and spent a lot of time in the media world.
1:36.3	So I really wanted to talk to her about the state of media being the media ourselves,
1:42.3	but from the outsider's perspective on where that industry is going,
1:45.1	especially in a world of AI and truth. So after the break, please come back, join us with
1:52.1	Ariel Weingrhoff from Ledger for a kind of wide-ranging discussion. I hope you enjoy it.
1:57.0	Break the cycle of exploitation, break down the barriers to truth, break into the next generation
2:01.2	of privacy, break free.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from CoinDesk, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of CoinDesk and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.