In the City: Is the Anti-Immigrant Reform UK Ready to Take Charge?

Leaders with Francine Lacqua

Bloomberg

Management, Business, Careers, Entrepreneurship

4.6 • 64 Ratings

🗓️ 26 June 2025

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

According to new polling, the party led by Nigel Farage now stands at 34% support, nine points ahead of Labour and well ahead of the Conservatives. Hosts Francine Lacqua and David Merritt sit down with Zia Yusuf, head of Reform UK’s own “Department for Government Efficiency,” to explore the party’s rapid ascent and the political undercurrents driving it.

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1:01.4	Bloomberg Audio Studios, Podcasts, Radio News.
1:15.8	Welcome to In the City. Each week, we unpack a story that's crucial to the world's financial capitals.
1:17.7	I'm Fronzing Lakwa. And I'm David Merritt.
1:23.5	And Dave, this week, a conversation with Zia Yusuf, businessman turned rising politician in the Reform UK Party.
1:46.0	That's right. And this comes as a new survey by Ipsos puts the Reform Party, which is led by Nigel Farage, on 34%. That's nine points ahead of Labour and the Conservatives, a distant third. So if the figures in the survey were to be replicated across the country in an election, Reform UK would win a majority. It's quite a change from the results we saw less than a year ago at the last general election. So we wanted to get Zia Yusuf on to talk about
1:51.9	what he thinks is behind reforms rise in popularity. But also more importantly, what policies
1:57.6	we could expect from a reform government, especially in challenging geopolitical time like
2:02.4	these. And after the conversation with Zir, you'll hear from our UK politics correspondent Lucy White.
2:08.1	She's been covering Reform's Rise and Policy Platform and we wanted to get her perspective on our conversation.
	...

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